Navigate the Rapids  show

Navigate the Rapids

Summary: How to Effectively Run and Market Your Small Business

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 Episode 36 – Hiring: Finding Personalities that Work Well Together with Glenda Woolley | File Type: audio/mpeg | Duration: 25:26

Welcome to another episode of Navigate the Rapids. In this episode, find out things like: What is DISC How knowing your individual behavioral style can help your business grow How to use DISC to get the right candidate in the right seat on your bus How to improve the communication skills of your entire team […]

 Episode 35 – PPP Loan – Now What? with Andy Magnus | File Type: audio/mpeg | Duration: 39:25

Welcome to another episode of Navigate the Rapids. In this episode, find out things like: Economy and the Impacts Major areas of change to the PPP PPP1 vs PPP2 EIDL Loan update/changes Other tax changes that impact your business Guest Profile Andy Magnus, CPA of ProActive Tax Pros LLC is a nationally known tax advisor, […]

 DigiKnow Episode 94 | File Type: audio/mpeg | Duration: 16:42

DigiKnow Episode 94 https://rcm-podcasts.s3-us-west-2.amazonaws.com/digi-know/dk94.mp3 Podcast: Play in new window | Download (Duration: 16:42 — 38.2MB) Subscribe: Apple Podcasts | RSS | More Episode 93 talks about how to Ranking Locally. Featuring Andrew McCauley (@andymac71) and Will Hanke (@redcanoemedia) Topic Discussed I. Ranking Locally  

 DigiKnow Episode 93 | File Type: audio/mpeg | Duration: 20:08

DigiKnow Episode 93 https://rcm-podcasts.s3-us-west-2.amazonaws.com/digi-know/dk93.mp3 Podcast: Play in new window | Download (Duration: 20:08 — 46.1MB) Subscribe: Apple Podcasts | RSS | More Episode 93 features about link building, how to do it properly, where to hire someone for this job and where to find influencers and bloggers to connect. Featuring Andrew McCauley (@andymac71) and Will Hanke (@redcanoemedia) Topic Discussed I. What is link building? […]

 DigiKnow Episode 92 | File Type: audio/mpeg | Duration: 23:20

DigiKnow Episode 92 https://rcm-podcasts.s3-us-west-2.amazonaws.com/digi-know/dk92.mp3 Podcast: Play in new window | Download (Duration: 23:20 — 53.4MB) Subscribe: Apple Podcasts | RSS | More Episode 92 features Facebook’s email marketing tools, Google’s discovery ads global availability and google search made easier with snippets highlighted, Snapchat’s removal of President Trump’s Account and Youtube’s ads news analytics report. Featuring Andrew McCauley (@andymac71) and Will Hanke (@redcanoemedia) Show Notes […]

 DigiKnow Episode 91 – What’s Working Now | File Type: audio/mpeg | Duration: 25:54

DigiKnow Episode 91 – What’s Working Now https://rcm-podcasts.s3-us-west-2.amazonaws.com/digi-know/dk91.mp3 Podcast: Play in new window | Download (Duration: 25:54 — 59.3MB) Subscribe: Apple Podcasts | RSS | More Episode 91 is a discussion between two digital marketing agency owners about what’s working, what’s new, and what to watch for. Featuring Andrew McCauley (@andymac71) and Will Hanke (@redcanoemedia) Episode Resources Google My Business CallRail Google Voice Refreshing Old […]

 DigiKnow 90 | File Type: audio/mpeg | Duration: 19:18

Episode 90 features Facebook's new marketing tools for business pages, Google's discovery ads and it's new featured snippets to find what you're looking for easier. Also, Snapchat's removal of Trump's account and Youtube's alert popup on live-streams. Featuring Andrew McCauley (@andymac71) and Will Hanke (@redcanoemedia) Show Notes Facebook Facebook Confirms Test of Email Marketing Tools […]

 DigiKnow 89 | File Type: audio/mpeg | Duration: 12:10

Episode 89 features Trump's Executive Order against social media companies, Instagram's monetization and revenue options for Instagram Live, Tiktok's owner profit of staggering worth $3 billion and Google is tracking users even if it is turned off, sued by Arizona. Featuring Andrew McCauley (@andymac71) and Will Hanke (@redcanoemedia) Show Notes Instagram Instagram Announces Next Stage […]

 DigiKnow 88 | File Type: audio/mpeg | Duration: 23:43

Episode 88 features Facebooks' acquisition of Giphy, it's new e-commerce platform and it's rollout of Shops, Chrome's new update focus on privacy and safety control, and how Wahl's How-To videos became their best marketing investment they have. Featuring Andrew McCauley (@andymac71) and Will Hanke (@redcanoemedia) Show Notes Facebook Facebook Begins Testing Skippable Mid-Roll In-Stream Video […]

 DigiKnow 87 | File Type: audio/mpeg | Duration: 15:50

Episode 87 features Instagram and Facebook's rolled out more features to help small and midsized businesses, McDonald's marketing plan as their dining rooms reopen, Digital Video Ads are now winning against TV ads and Six Flags' post-coronavirus reservation system. Featuring Andrew McCauley (@andymac71) and Will Hanke (@redcanoemedia) Show Notes Instagram / Facebook Instagram, Facebook Roll […]

 DigiKnow 86 | File Type: audio/mpeg | Duration: 15:21

Episode 86 features Facebook's Messenger Room to compete with Zoom, the removal of LinkedIn from Google's Index, and Tinder's plan to add video dating. Featuring Andrew McCauley (@andymac71) and Will Hanke (@redcanoemedia) Show Notes Facebook Facebook Goes After Zoom With 'Messenger Rooms' Video Chat https://www.pcmag.com/news/facebook-goes-after-zoom-with-messenger-rooms-video-chat LinkedIn LinkedIn Removed From Google's Index https://www.seroundtable.com/linkedin-removed-google-index-29408.html Tinder Tinder to […]

 DigiKnow 85 | File Type: audio/mpeg | Duration: 23:23

Episode 85 features Tiktok's Donation Stickers for Organizations providing  Covid-19 relief, Instagram also allows raising fund via Live, Amazon is watching the third-party's data and Facebook expands test for in-stream ads on Live. Featuring Andrew McCauley (@andymac71) and Will Hanke (@redcanoemedia) Show Notes Tiktok Sensor Tower: TikTok Has Been Downloaded More Than 2 Billion Times […]

 DigiKnow 84 | File Type: audio/mpeg | Duration: 22:02

Episode 84 features how Chatbots saved businesses, Facebook's action towards CoVID-19, Netflix continues to increase subscribers, and Zoom's new encryption after hacking issues. Featuring Andrew McCauley (@andymac71) and Will Hanke (@redcanoemedia) Show Notes Chatbots Chatbots saved businesses $300,000 on average last year, study finds https://marketingland.com/chatbots-saved-businesses-300000-on-average-last-year-study-finds-271470 Facebook Facebook rolls out hours and services update for COVID-19 […]

 Episode 34 – Cold Calling Tips During Quarantine with John Eyres | File Type: audio/mpeg | Duration: 15:12

Welcome to another episode of Navigate the Rapids. In this episode, find out things like: What John has learned in the last 2 weeks of calling during the quarantine What NOW is a good time to call those C-Level people How you can be positive when doing your cold calling How to take advantage of […]

 Episode 33 – Clearly Communicating Your Story | File Type: audio/mpeg | Duration: 33:31

Welcome to another episode of Navigate the Rapids. In this episode, find out things like: How you can craft a message that generates more leads from highly interested prospects How applying the 80/20 rule can keep your message on track The best way to integrate your message into an email campaign Guest Profile Tom Ruwitch […]

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