Getting Goosebumps: The Power of Storytelling show

Getting Goosebumps: The Power of Storytelling

Summary: Great story-telling is at the centre of any great marketing philosophy so Bryan Adams, CEO of digital marketing agency Ph.Creative takes this a step further to hear the invaluable thoughts of his favourite marketing experts, including Seth Godin, Joe Pulizzi and Brian Clark. Thankfully, they were kind enough to take some time out of their schedules and answer the questions we’d all love to ask!

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  • Artist: Ph.Creative | Digital Marketing Agency
  • Copyright: ℗ & © 2018 Getting Goosebumps: The Power of Storytelling

Podcasts:

 Nir Eyal - How Design and Marketing Teams Can Create Habit-Forming Products | File Type: audio/mpeg | Duration: 2180

A discussion with Nir Eyal on how consumers love what products do for them, not the actual brand, and to do this you need to understand consumer psychology.

 Robert Greenberg - telling stories with music | File Type: audio/mpeg | Duration: 2981

A discussion with Robert Greenberg. How traditional story structure translates to writing music, and how we can tell stories with music alone.

 Jorgen Sundberg - employer brand, storytelling, and talent attraction | File Type: audio/mpeg | Duration: 1988

Jorgen Sundberg and Bryan Adams discuss employer brand, storytelling, and talent attraction

 Graeme Johnson - storytelling to build a successful employer brand | File Type: audio/mpeg | Duration: 2399

Graeme Johnson of British Telecom discusses the importance of storytelling in attracting great talent to join the BT team.

 Taking risks and telling great stories, with Ed Nathanson | File Type: audio/mpeg | Duration: 2373

Ed Nathanson, brand storytelling expert, discusses the importance of taking a risk to attract great talent

 The art and science of sharing and going viral, with Bryan Kramer | File Type: audio/mpeg | Duration: 2391

The art and science of sharing and going viral, with Bryan Kramer | #54

 Writing for DreamWorks, collaboration, comedy, and the story circle, with Michael Yank | File Type: audio/mpeg | Duration: 2120

DreamWorks' story editor Michael Yank talks about his career, with tips on avoiding writer's block, working collaboratively and making use of the story circle technique of plot development.

 Noak Klocek - Pixar Animation and a visual approach to storytelling | File Type: audio/mpeg | Duration: 2546

Noah Klocek discusses his work at Pixar Animation and his fascinating visual techniques for storytelling

 Joe Pulizzi - How 99% of businesses are getting content marketing wrong | File Type: audio/mpeg | Duration: 2615

Content marketing advice and insight from the founder of Content Marketing Institute

 Jennifer Grisanti and the personal void. Tips and techniques from a television script expert | File Type: audio/mpeg | Duration: 2047

Storytelling insight from TV script expert Jen Grisanti

 The importance of authentic writing, with Shrek writer Roger S.H. Schulman | File Type: audio/mpeg | Duration: 3736

Storytelling advice from the co-writer of Shrek

 How Ann Zuccardy became an accidental neuroscientist | #48 | File Type: audio/mpeg | Duration: 2191

How Ann Zuccardy became an accidental neuroscientist | #48

 Doing the right thing by your customer with Jay Baer | #47 | File Type: audio/mpeg | Duration: 2371

Doing the right thing by your customer with Jay Baer | #47

 Using comedy to engage your audience with Jack Kester Milner | #46 | File Type: audio/mpeg | Duration: 3039

Using comedy to engage your audience with Jack Kester Milner | #46

 Telling your employer brand story with Lars Schmidt | #45 | File Type: audio/mpeg | Duration: 1617

Telling your employer brand story with Lars Schmidt | #45

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