The Music Entrepreneur

In this episode of DAWCast: Music Entrepreneurship, I take a look at what it's like to be an introverted musician. I have heard several artists talk about the highs and lows they often go through. They tend to experience emotions more intensely and more powerfully than others around them. They over-think things and torment themselves over seemingly "small" things. These are characteristics common to introverts, who need to better understand how they are wired so that they can still be effective in their day-to-day lives. I am a subset of introverts who are even more sensitive, and know all too well the many challenges that accompany being an introvert. In this episode, I take a look at common misconceptions about introverts, how to be more effective as an introvert, and how to manage perfectionism. In this episode, you will discover: What a sensitive/intuitive is. Why most musicians are introverts. Where introverts and extroverts get their energy from. Why introverts tend not to be social all the time. Why introverts tend to expend more energy around people. Why introverts require longer periods alone to recharge. Why taking risks might be harder for an introvert. Why introversion is not an excuse for escaping the responsibilities of life. Why introverts tend to experience more highs and lows. Why your greatest weaknesses will one day become your greatest strengths. Links and resources mentioned in this episode: Heidi Sawyer: Spirituality and Consciousness Benefits of Journaling Your Personality Tree by Florence Littauer You Can't Do Better Thank you for tuning in! Thank you for joining me for another episode of DAWCast: Music Entrepreneurship. If you have any comments, questions, suggestions, or requests, don’t hesitate to leave them in the comments section below. We would really appreciate it if you would share this episode on your social networks. Feel free to use the social media buttons on this page. If you leave an honest review in iTunes, it would really help us get the word out about this show. We’ll be sure to read them too, and we might even share your thoughts in an upcoming episode. To receive automatic updates, make sure to subscribe to the podcast using one of the following links: iTunes Stitcher RSS

For this episode of DAWCast: Music Entrepreneurship, I invited Maveen Kaura from DiscoverYourLifeToday.com to interview me. I've been toying with this idea for quite a while, and you may have noticed that even Anna - in previous episodes - had expressed that I should be talking more about myself on the show. If you've ever been curious about my background, who I am, what I'm working on, and what I like, then you'll really enjoy this episode. To give you a little more background on Maveen, him and I try to get together on a weekly basis to discuss the future of our websites and businesses. For now, it's our informal mastermind, though we do want to set up a more official group in the future. This isn't the only point of connection between DAWCast and Maveen, but you will learn more about that in the audio. In this episode, you will discover: How Maveen's guest post on DAWCast.com became the most viewed post on the site. How David ended up spending his formative years in Japan. What David admires most about the Japanese culture. How David got into music and started learning the guitar. What guest David was most nervous to interview for this site. How DAWCast came to be. Why David believes music entrepreneurship is becoming a necessity in today's world. How an entrepreneurial mindset differs from an employee mindset. How the music industry has changed in the last 15 to 20 years. How many eBooks David is currently working on. Links and resources mentioned in this episode: John Legend Concert at SAIT in Calgary on June 24, 2014 David Andrew Wiebe - There's Only One Boss Riley Armstrong Interview April 2005 Tommy Tallarico Interview December 2007 Pete Lesperance Interview September 2008 David Andrew Wiebe - Singer/Songwriter/Guitarist in Calgary, Alberta, Canada Genesis Framework & StudioPress Themes for WordPress Bob Baker David Hooper DIY Musician Podcast Music Business Radio #003: Lucas Chaisson Interview - Singer/Songwriter in Cochrane, AB John Maxwell Getting Started on DAWCast: Music Entrepreneurship The Back to Basic Series Back to Basics: The Importance of Your Website How to Set Up Your Music Career Like a Business Outsource Blog Content Desire: The Journey We Must Take to Find the Life God Offers by John Eldredge James Altucher Robert Kiyosaki Earl Nightengale Brian Tracy Zig Ziglar Thank you for tuning in! Thank you for joining me for another episode of DAWCast: Music Entrepreneurship. If you have any comments, questions, suggestions, or requests, don't hesitate to leave them in the comments section below. We would really appreciate it if you would share this episode on your social networks. Feel free to use the social media buttons on this page. If you leave an honest review in iTunes, it would really help us get the word out about this show. We'll be sure to read them too, and we might even share your thoughts in an upcoming episode. To receive automatic updates, make sure to subscribe to the podcast using one of the following links: iTunes Stitcher RSS Reach out to Maveen: Be sure to say "Hi" to Maveen on Twitter and thank him for his time!

Teaching can be a major source of income for experienced musicians. The demand for qualified music instructors is on the rise, and the need for substitute teachers is also becoming a greater need. In this episode of DAWCast: Music Entrepreneurship, David Andrew Wiebe reflects on eight months of substitute teaching and answers the question, "is substitute music instruction right for you?" Substitute Music Instruction: If you choose to become a substitute music instructor, you will be stepping into a variety of different situations. Some teachers may be working with a specific method book, while others will be working with another. Some students may be used to a particular way of teaching. Some students may have a lot of commitments outside of lessons. You as a substitute instructor have to be ready for whatever situations arise. Here are 10 questions you should ask yourself if you are considering getting into subbing: Do you have prior experience? Are you adaptive? Do you have a flexible schedule? Is your vehicle roadworthy? Can you think on your feet? Do you have plenty of sources to pull lesson material from? Are you patient? Do you have a personality that's suited to it? Are you able to lay the law down when you need to? Are you comfortable with the uncomfortable? Show Notes: David mentions outsoureblogcontent.com/experiment1 (the content will be viewable on December 5, 2014) David mentions Sweeter After Difficulties by Jonathan Ferguson David mentions Power Tab David mentions Guitar Pro David mentions Google Drive David mentions Joe Satriani Talks about his students. David mentions All Unhappiness is Caused by Comparison David mentions How to Set Up Your Music Career Like a Business David mentions About David mentions The Musician Survey Credits: HOST: David Andrew Wiebe Listeners: Feel free to leave a comment below. Send your questions and comments to comments@dawcast.com. We will use them on the show! Help us spread the word about this podcast by leaving a positive rating and review in iTunes. Help us spread the word about this podcast by posting a tweet.

In this Back to Basics installment of DAWCast: Music Entrepreneurship, David Andrew Wiebe covers the subject of copywriting. Do musicians really need to know about copywriting? Can they use it to their advantage? Should they become more aware of how copy is used to attract attention to content, products, and services? Find out in this episode of the podcast. Copywriting Copywriting is the practice of writing copy or text for advertising or marketing purposes. However, copy can be used for ends other than just sales. You can use it to influence a decision, give a reason to take action, get someone to sign up for your newsletter, and so on. Arguably, the point of any text is to get the reader to take some kind of action. When there is no forethought put into the words you use on your website or social profile, it becomes far less effective than it could potentially be. Copywriting is a bit of an art-form, and it would take considerable time to master. However, even if we don't become expert copywriters, we can all become better communicators by simplifying our message and making engagement the purpose of our copy. Here are four ways we can all become better copywriters: Go onto Amazon Best Sellers and look at the books section to discover the titles of the most popular books. Look at the most attention-grabbing tweets in your Twitter stream and study them. Look at the popular blogs that are out there - like Lifehack - and analyze the headlines they are using. Find examples of great copy, and then write it out word-for-word in your own handwriting. Show Notes: David mentions Back to Basics: Advertising Credits: MUSIC: Beau Hall, “Sugar Rush” Listeners: Feel free to leave a comment below. Send your questions and comments to comments@daw-music.com. We will use them on the show! Help us spread the word about this podcast by leaving a positive rating and review in iTunes. Don’t forget to subscribe while you’re at it! Help us spread the word about this podcast by posting a tweet.

In this Back to Basics episode of DAWCast: Music Entrepreneurship, David Andrew Wiebe discusses the different forms of advertising and how musicians can benefit from the various advertising platforms and programs that are available. Though advertising isn't necessarily for everyone, musicians that want to put more tools in their marketing tool belt will likely understand its potential. Advertising There are many different forms of advertising, but we can basically break them down into two types: Free advertising Paid advertising Musicians can pursue free advertising to their heart's content, as long as they are not violating terms of use or doing something illegal. On the other hand, paid advertising can be costly. It can also be quite effective, but if you don't have a significant budget to work with, it's not a good idea to load all of your dreams onto an advertising vehicle. Though labels and marketing agencies often use advertising to market music, many independent musicians do not. If you are looking for a competitive advantage, there is a chance that you will find it in The challenge today is that most products and services today are marketed in order to solve an immediate problem or an urgent need (i.e. back pain). How do musicians position themselves to add value to the world in the same way? Let us know your thoughts in the comments! Show Notes: David mentions Back to Basics: Guest Blogging David mentions Back to Basics: Building Partnerships David mentions Long Tail Pro David mentions Google AdWords Keyword Planner David mentions Back to Basics: Search Engine Optimization Credits: MUSIC: Beau Hall, “Sugar Rush” Listeners: Feel free to leave a comment below. Send your questions and comments to comments@daw-music.com. We will use them on the show! Help us spread the word about this podcast by leaving a positive rating and review in iTunes. Don’t forget to subscribe while you’re at it! Help us spread the word about this podcast by posting a tweet.

In episode 49 of DAWCast: Music Entrepreneurship, David Andrew Wiebe and Anna Mae Alexander interview Allistair Elliott, a representative of the American Federation of Musicians in Canada. They discuss what music associations can do for musicians, as well as the challenges of balancing music and marketing duties. As Elliott notes in this interview, while schools may teach you how to play an instrument, they don't necessarily teach you marketing and social media and other crucial components of building a successful music career. Not only that, but when it comes to managing all of these different avenues of promotion and staying on top of the constant changes in the online and offline world, it quickly becomes a juggling act. If you've experienced these challenges in the past, you've come to the right place! Listen to this interview, and let us know your thoughts. What are the biggest challenges you are facing in your music career right now? What would it mean to you to overcome those challenges? What would help you most? A blog post, a podcast episode, an audio course, a downloadable PDF, a video, or something else? Don't be shy; leave a comment below! Tweet This Quote: Be careful of exposure, because you can die from exposure. — David Andrew Wiebe (@Dawmusic) October 25, 2014 American Federation of Musicians: In this interview, you will discover what the American Federation of Musicians has to offer artists. Membership benefits include solutions for traveling with instruments, insurance policies, contract guarantees, pension plans, collective bargaining, referral programs, and more. Action Step: Join The Music Entrepreneur Digest, and take a look at our latest audio course, How to Set Up Your Music Career Like a Business. Show Notes: Allistair mentions American Federation of Musicians Anna mentions United Breaks Guitars Allistair mentions Calgary Musicians Association Allistair mentions Matt Epp Allistair mentions Derek Sivers Allistair mentions HostBaby Allistair mentions David Lawery Credits: HOSTS: Anna Mae Alexander, David Andrew Wiebe Listeners: Feel free to leave a comment below. Send your questions and comments to comments@dawcast.com. We will use them on the show! Help us spread the word about this podcast by leaving a positive rating and review in iTunes. Help us spread the word about this podcast by posting a tweet.

In this Back to Basics episode of DAWCast: Music Entrepreneurship, David Andrew Wiebe discusses guest blogging. Can guest blogging still be an effective marketing tactic? Should musicians be taking advantage of it? Find out in this audio. Guest Blogging Guest blogging can still be an effective strategy even today, if done the right way. By contributing value-adding content to other blogs or websites within your niche, you have the opportunity to: Get in front of new audiences. Get backlinks to your website, which can help with search rankings. Establish yourself as a known expert in your industry or niche. Add value to other blog owners and online communities. Build your personal or business credibility. Network with new people. Find new opportunities. Despite these benefits, musicians with busy schedules or long marketing checklists may find it difficult to add guest blogging to their online strategy. Moreover, musicians that do not have a website, or those that do not feel comfortable writing may want to consider other avenues of promotion. However, for some musicians, guest blogging could be a worthy addition to their ongoing marketing activities. It largely depends on one's personal bandwidth and skill level as a writer. Other intangibles like "fit" may also come into play. Guest blogging may or may not be right for your band's brand or esthetic. Musicians that are already actively blogging may be more inclined, and more suited to looking at guest blogging as a promotion tactic. Show Notes: David mentions Back to Basics: Search Engine Optimization David mentions Back to Basics: Podcasting Credits: MUSIC: Beau Hall, “Sugar Rush” Listeners: Feel free to leave a comment below. Send your questions and comments to comments@daw-music.com. We will use them on the show! Help us spread the word about this podcast by leaving a positive rating and review in iTunes. Don’t forget to subscribe while you’re at it! Help us spread the word about this podcast by posting a tweet.

In this Back to Basics episode of DAWCast: Music Entrepreneurship, David Andrew Wiebe discusses house concerts. Learn more about house concerts and what is attracting more and more artists to the medium. House Concerts As you can probably guess, house concerts are hosted in people's homes. Some hosts are well-equipped to facilitate full-on electric concerts, and may even have a stage, a sound system, and other amenities. Others may be a little less outfitted, but still have an environment where intimate, acoustic concerts can be enjoyed. This largely depends on the home and its owner. Because hosts of house concerts generally have a set of guidelines to follow in terms of payment as well as audience etiquette, they can be very rewarding experiences for performers. If you like playing to a paying and attentive crowd, house concerts are worth pursuing. It's becoming easier and easier to find websites for house concerts in a particular locality. You can use these websites to make it known that you are interested in performing in homes. Another way to book house shows is to engage your fans and ask them if they would be interested in hosting you. Some artists book house concerts to supplement their touring schedule, while others build their tours entirely around house shows. There is no right or wrong answer here; you could try it both ways and see what you like more. Show Notes: David mentions Back to Basics: Live Performance Credits: MUSIC: Beau Hall, “Sugar Rush” MUSIC: “Ecstatic”, David Andrew Wiebe © 2009 Listeners: Feel free to leave a comment below. Send your questions and comments to comments@daw-music.com. We will use them on the show! Help us spread the word about this podcast by leaving a positive rating and review in iTunes. Don’t forget to subscribe while you’re at it! Help us spread the word about this podcast by posting a tweet.

In this Back to Basics episode of DAWCast: Music Entrepreneurship, David Andrew Wiebe discusses building partnerships. Learn how to partner with others to create a more profitable, sustainable, and fulfilling music career. Building Partnerships Partnerships are an extension of your relationships. There are a variety of different forms of partnerships. Sometimes they are formalized in a contract, and at other times they are simply verbal agreements between yourself and the other involved party. The aim of every partnership is to reach a mutually beneficial agreement. A win-win situation allows both parties to gain something from the collaboration, making it a valuable venture. One of the downsides of the information age is that while everyone is connected, they aren't necessarily connecting. However, life is meant to be lived in community. Today, collaboration is largely going underutilized by an increasingly individualistic culture. So, how can you work together with others? How can you support each other's efforts? Take some time to think about this. Here are several benefits that come from building partnerships: An increase in self-esteem. You will feel better about yourself when you are working with others. The right ones will move your career forward. A mutually beneficial agreement will propel your career ahead. They keep you honest. A partnership is an added layer of accountability. When you are answerable to others, you will get more done and focus more on what matters. Show Notes: David mentions Back to Basics: Building Relationships David mentions The Secret to Growing Your Blog Twice as Fast With Half the Effort (if you are interested in becoming a blogging duo, get in touch) Credits: MUSIC: Beau Hall, “Sugar Rush” MUSIC: “Ecstatic”, David Andrew Wiebe © 2009 Listeners: Feel free to leave a comment below. Send your questions and comments to comments@daw-music.com. We will use them on the show! Help us spread the word about this podcast by leaving a positive rating and review in iTunes. Don’t forget to subscribe while you’re at it! Help us spread the word about this podcast by posting a tweet.

In episode 48 of DAWCast: Music Entrepreneurship, David Andrew Wiebe interviews The Philantropist (@PhilaZMG), producer of Hip Hop beats. The two explore recording techniques, digital audio workstations, his upcoming EP, the new music industry, sponsorships, books, social media, and other trending topics. Tweet This Quote: Artist entrepreneurship – I think – is, again, one of the waves of the future if people do it right. http://t.co/PiS9fWvXwD— David Andrew Wiebe (@Dawmusic) September 4, 2014 The Philantropist: The Philantropist is a Hip Hop beat producer that calls himself an Audio Graffiti Artist. In this episode, you will discover his creative process, how literary works inspires his music, what software he uses to create his beats, and more. Action Step: If you're a producer or engineer, find the software, the process and the workflow that works for you. This may require a significant amount of study and experimentation, but once you find a set of tools that are right for you, you will become a far more prolific artist in the long run. Show Notes: The Philantropist mentions Ableton Live The Philantropist mentions FL Studio The Philantropist mentions Grant Rant The Philantropist mentions BBC - Podcasts and Downloads The Philantropist mentions Angels & Demons by Dan Brown The Philantropist mentions Digital Fortress by Dan Brown The Philantropist mentions The Da Vinci Code by Dan Brown The Philantropist mentions The Prince by Nicolo Machiavelli The Philantropist mentions Queen by Alex Haley The Philantropist mentions Roots by Alex Haley David mentions CASL Anti-Spam Legislation: The Future of Email Marketing for Canadian Musicians Credits: HOST: David Andrew Wiebe MUISC: "Ecstatic", David Andrew Wiebe © 2009 MUSIC: “Dramatic Serenity”, David Andrew Wiebe © 2012 Listeners: Feel free to leave a comment below. Send your questions and comments to comments@daw-music.com. We will use them on the show! Help us spread the word about this podcast by leaving a positive rating and review in iTunes. Help us spread the word about this podcast by posting a tweet.

In this episode of DAWCast: Music Entrepreneurship, David Andrew Wiebe discusses the recent changes to the website, and what you can expect from DAWCast in the future. The New DAWCast Here at DAWCast, we've been taking some time to think about where the podcast and website is headed. Up until now, the podcast was essentially the "product". In other words, it has been the primary focus, and everything to this point has been done with the podcast in mind. It has become increasingly apparent that this is not good strategy. It's not just a matter of strategy, of course, because we also have our audience in mind when we make these types of decisions. In particular, the blog has grown a lot over time, and you may have noticed that we are also working on a digital guide. At this point, it only make sense to find a way to present a unified whole. To cut to the chase, we've decided that DAWCast.comc, as a whole, is a resource for musicians; not just the podcast. The podcast will continue to be a vital component of our outreach efforts, but it won't be the only medium we use to connect with our audience. We hope you enjoy this new direction. Don't forget to let us know your thoughts in the comments section below! Action Step: Join the mailing list and identify yourself as a music entrepreneur! Show Notes: David mentions The Back to Basics Series David mentions The 'Start Here' page David mentions The Mindset & Philosophy section of the blog David mentions The Mindset Series David mentions DAWCast.com/podcast (a new shortcut to access all of the podcast episodes and show notes) David mentions How to Cope with Disappointing Audience Turnouts Credits: MUSIC: Beau Hall, “Sugar Rush” MUSIC: “Ecstatic”, David Andrew Wiebe © 2009 Listeners: Feel free to leave a comment below. Send your questions and comments to comments@daw-music.com. We will use them on the show! Help us spread the word about this podcast by leaving a positive rating and review in iTunes. Don’t forget to subscribe while you’re at it! Help us spread the word about this podcast by posting a tweet.

In this Back to Basics episode of DAWCast: Music Entrepreneurship, David Andrew Wiebe discusses building relationships and why it's so important to be proactive about regularly connecting with people as a musician. Building Relationships For most people, networking and making new friends is a little outside of their comfort zone. And yet, it is one of the most important activities that a musician could be plunging into on a daily basis. The work that gets you results is often the hardest work there is to do. However, meeting new people doesn't have to be scary or difficult. Like anything else in life, you can make meeting people a part of your daily routine. There are seven billion people on this planet, so even if you "mess up" a few interactions, there will always be more people to meet. If you do end up embarrassing yourself from time to time, it will never turn out to be as devastating as you might think, and the people you're interacting with may not even see it that way. Moreover, your vision and purpose should include other people. A music career is not built in a vacuum, and to grow a successful career, you will require the assistance of reviewers, publicists, fans, and others. People don't care how much you know until they know how much you care, so start serving others and look for ways to make their day. Show Notes: David mentions How to Win Friends & Influence People by Dale Carnegie Credits: MUSIC: Beau Hall, “Sugar Rush” MUSIC: “Ecstatic”, David Andrew Wiebe © 2009 Listeners: Feel free to leave a comment below. Send your questions and comments to comments@daw-music.com. We will use them on the show! Help us spread the word about this podcast by leaving a positive rating and review in iTunes. Don’t forget to subscribe while you’re at it! Help us spread the word about this podcast by posting a tweet.

In this episode of DAWCast: Music Entrepreneurship, David Andrew Wiebe discusses giveaways and contests, and how engaging with your fan base with fun activities and merch offers can stimulate interest in your music career. People love free stuff, and if you can make giveaways a consistent part of your brand, it can go a long way towards getting your name out there. Giveaways and Contests Giveaways and contests can be used to grow your email list. They can be leveraged to engage fans, build awareness for your music and market yourself. In building your music career, it's important to remember to have fun. After all, music is creative and entertaining, and if you can make these qualities a part of your branding and marketing, you will win over more fans. Navigating the legalities of giveaways and contests can be a little tricky. The main thing to remember is that if you are going to use a social media site to host a contest, make sure to consult their terms of service. If you don't, your profiles could get shut down. Look for creative ways to give away merchandise and engage your fans with contests. There are many ways to go about it, and you can be just as creative with your promotions as you are with making music. Show Notes: David mentions How to Promote Your Music Successfully on the Internet by David Nevue David mentions Using Online Contests to Boost Social Media Results: Part One | Part Two Credits: MUSIC: Beau Hall, “Sugar Rush” MUSIC: “Ecstatic”, David Andrew Wiebe © 2009 Listeners: Feel free to leave a comment below. Send your questions and comments to comments@daw-music.com. We will use them on the show! Help us spread the word about this podcast by leaving a positive rating and review in iTunes. Don’t forget to subscribe while you’re at it! Help us spread the word about this podcast by posting a tweet.

In episode 47 of DAWCast: Music Entrepreneurship, Anna Mae Alexander and David Andrew Wiebe interview Maria Doll from Leadership Matters. Doll is a certified style & etiquette consultant for children, youth and young adults. She also provides one-on-one consultations for women who are trying to put together a business wardrobe for a specific industry. Maria Doll - Leadership Matters Have you ever thought about what it would look like to conduct yourself professionally as a musician? Have you ever considered how you could make a great first impression everywhere you go? The music industry is often glamorized and sometimes marginalized, but the fact that it's creative work does not negate the need for professionalism. Hygiene, grooming, clothing choice and manners can all play a part in how others perceive you. In this podcast episode, you will discover how to give yourself a better chance at getting the types of gigs you want. You will also learn how to dress for the situation and how to keep communications positive. Show Notes: Anna mentions Seinfeld - The Gum Maria mentions Etiquette For Dummies by Sue Fox David mentions HMV Employee Hijacks Company Twitter Account Amid 'Mass Execution' Layoffs Maria mentions Tim Elmore David mentions David.DAWCast.com Not all products referenced here are necessarily recommended by David Andrew Wiebe or Anna Mae Alexander. For a list of tools, services and products that David Andrew Wiebe personally endorses, visit the resources page. Credits: HOSTS: Anna Mae Alexander, David Andrew Wiebe MUSIC: “Dramatic Serenity”, David Andrew Wiebe © 2012 Listeners: Feel free to leave a comment below. Send your questions and comments to comments@daw-music.com. We will use them on the show! Help us spread the word about this podcast by leaving a positive rating and review in iTunes. Help us spread the word about this podcast by posting a tweet.

Every musician will likely need a press kit at one point or another. In this Back to Basics episode of DAWCast: Music Entrepreneurship, David Andrew Wiebe discusses the importance of press kits and how to put one together for your act. Press Kits Here are the elements that should be a part of every press kit, whether physical or digital: Photos: make sure to get some professional quality photos for your press kit. Digital versions of the photos should be at least 300dpi (print quality). Demos: include two or three of your best tracks, period. Not your best demos, but the best recorded material you have. Video: capture your band's best live moments at nice looking venues that are well attended. Showcase the most exciting footage. Bio: your bio should be short and concise at about two-to-three paragraphs. The best bio is a cut and paste bio, one that you wouldn't be embarrassed to run in a popular publication. You can also include a few relevant press quotes and clippings, but don't get too excited. Contact info: include links to your website and social profiles, email address, phone number, address, and backline requirements (if applicable). It may be worth having both physical and digital versions of your press kit, as the media you create won't be that much different for each format. You will need to use discs and actual photos for you physical media, however. Show Notes: David mentions Elements of a Press Kit [INFOGRAPHIC] Credits: MUSIC: Beau Hall, “Sugar Rush” MUSIC: “Ecstatic”, David Andrew Wiebe © 2009 Listeners: Feel free to leave a comment below. Send your questions and comments to comments@daw-music.com. We will use them on the show! Help us spread the word about this podcast by leaving a positive rating and review in iTunes. Don’t forget to subscribe while you’re at it! Help us spread the word about this podcast by posting a tweet.