SEO 101

Learn all about changes to Google+ Local.. Google AMP may be coming to an SEO requirement near you, Penguin 4 may be here in January, and Yahoo may possibly be up for sale!  Also, its finally time for Star Wars!! Most important topic of the week !!!

Learn all about what Google 2015 quality raters guidelines mean for SEOs, and the Penguin Real Time update  getting delayed till next year.  Google is testing 4 ads above organic results, and Google's manual actions on a subdomain don’t affect the rest of the site.  

Hacked site notifications no longer show in search results .. neither do hacked sites, is it better to improve quality content than remove pages to fix panda, accelerated mobile pages in search, as well as several other hot topics including a follow up to Carl Bucsh's question from last show.  

Followup from John Mueller on Referral Spam; Local 3-Pack on Top of Results 93 percent of the time; Google Direct Answers (a Case Study). Plus ,Google only crawls Links for pages with a 200 OK Header Response, a review of copyright protection services and a listener question

Google to remove Orphaned Google+ pages; Bing Secure Search having impact on Analytics, Big Drop in Organic Search Referrals; SEO for Cortana? Does this make Bing more Relevant? Plus, MOZ Releases Their 2015 Online Marketing Survey and Google sending warnings about CSS and JS blocking, plus Google also sending warnings about Mobile friendly pages.

Top Level Domains: how Google handles them; Yahoo is getting serious again.  Plus, Google’s Suggestions when you first sign up for Search Console and listener question on Submitting website links into directory where already many links are pending.

Google: Do Not Ask for Links !!! It’s sad they even have to say this in this day in age. But I guess reminders are needed. Plus, your URL should be in the same language as the content; Building a Store Locator for your site - Thinking about this for SEO and Local Search. Google: Don’t change links to HTTPS

Tracking “Mobilegeddon” results; Search Results shake up. AOL goes Bing and Yahoo testing Google. Your URL should be in the same language as the content. Comparing Site in Webmaster Tools Implications?  Issues with Spammy Rich-snippets coming to a head. JohnMu still recommending PubSubHubbub.

Google adding “Quotes” into Search results without citing sources; John Muller goes deep into Reconsideration Requests, When asked about why some penalties are lifted faster than others, JohnMu gives a long detailed answer. Trends now updates in REALTIME !!! Countering Revenge Porn - Good for you Google! Plus, Matt Cutts speaks… kinda, Gary Illyes warns noindex works even in the body and Again … Google Analytics not used in SERP Rankings

Google Says It May Unverify Inactive Local Business Listings if businesses  haven't logged in within six months.  Plus they discuss syndicated content at the request of a SEO 101 Google+ community member as Ross Dunn and John Carcutt discuss a posted article that explains how you can safely syndicate without screwing up your SEO.

Ross Dunn and John Carcutt followup on their discussion on Social Media Can Impact Your SEO. They debunk what they dont think applies from increased domain rankings to personalized results to relevant keywords and more.

Ross Dunn and John Carcutt go through 8 Ways Social Media Can Impact Your SEO. They go through the list below: Brand Awareness: “people who have heard about you on social media search in Google for branded keywords” - no = search behavior Link Potential: “social sharing can result in citations and links” Personalized Results: “Google+ posts rank in Google; +1-ed content ranks higher; pictures of authors in your circle are visible” Increased Domain Rankings: “the more your content is shared, the higher your rankings will be.” Social Media Sites Get High Rankings: “your social media pages are likely to rank in the top 10 for your branded keywords” Google+ Impacts Local Search: “reviews, +1s, verified pages, local area codes, complete profiles and more all help you to rank higher.” Relevant Keywords: “your social media posts will rank for keywords you includes” Faster Indexing: “social media shares can significantly speed up the content indexing process”

Hosts Ross Dunn and John Carcutt dive into Google's thin content and Hub Pages as well as chat about more Panda news.

On Today's show hosts Ross Dunn and John Carcutt discuss their 5000 mark on Google+ along with buying Domains and the reasons why Mobilegeddon happened in the first place.

Why did Mobilegedon Happen? Ross and John analyze the US Winners and Losers from the Mobile Search Update … SearchMetrics analyzes the data …plus, Google Forcing Users to Google Maps Lite Now, Users are Upset. Also, Google Mobile Search Tests Colored Dots In Result Snippets, said to be "Yet another user interface being tested in the Google Mobile search results…”