App Marketing by App Masters show

App Marketing by App Masters

Summary: Discover the latest app marketing and app store optimization strategies that are working today. Learn from the top mobile app creators in the space as they share tips and tricks on how they built their app business. Topics range from mobile app marketing to mobile app/game development to mobile services. If you want to succeed in the mobile space, this podcast delivers invaluable lessons from successful mobile app entrepreneurs.

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Podcasts:

 How a Law School Dropout Build an App Using AppCoda eBook with Diamond Riley | File Type: audio/mpeg | Duration: 26:23

Are you struggling to learn how to code and build your first app? Well today's guest shares her story of using a $79 eBook from AppCoda to build her first app. Also, listen to how she was able to build a partnership with a James Beard Award nominee to help launch her app. Diamond Riley is the Founder of Boozy. Diamond Riley https://twitter.com/BOOZYdc Boozy http://www.iamboozin.com/

 The Brilliant Strategy to Building a Successful App Business with Andreas Kambanis | File Type: audio/mpeg | Duration: 35:44

Do you think you have to build a free app supported by ads to find success in the app space? Well today's guest has been featured by Apple across multiple apps and he shares the strategy that has helped him build a thriving app business. Also, listen to the part of the show where he shares how he decides whether an app idea is worth pursuing. Andreas Kambanis is the Founder of Nibble Apps and author of Mobile App Startup Course. Andreas Kambanis https://twitter.com/andreaskam Nibble Apps http://www.nibbleapps.com/

 How David Gorodyansky Built The #1 Security App on the iPhone | File Type: audio/mpeg | Duration: 30:53

Today's guest started his company at the age of 23 and now has the #1 security app with over 350 million downloads. He shares valuable content on his launch strategy, pricing tests, and why having a mission is so crucial to a company's success. David Gorodyansky is the CEO and Co-Founder at Anchor Free. David Gorodyansky https://twitter.com/anchorfreedavid AnchorFree http://www.anchorfree.com/

 How to Create Strategic Relationships with Jordan Bryant | File Type: audio/mpeg | Duration: 35:58

How do you build relationships with key influencers that help you grow your business? Well today's guest shares the strategies he used to build up his network and tips on how to get started if you're a little shy. Also, listen to his advice on sales and the one tactic that helps him close the deal. Jordan Bryant is the Host & Founder of The App Academy Podcast and Co-Founder & CEO of Business Development at Chamber DS. Jordan Bryant http://twitter.com/ChamberDS The App Academy Podcast http://www.appacademypodcast.com

 How to Drive App Installs Using Facebook Ads with Andrew Hubbard | File Type: audio/mpeg | Duration: 42:33

Are you looking to use Facebook ads to drive downloads for your app? Well today's guest shares how you can optimize your ads to find your ideal user. Also, listen to how having his back against the wall allowed him to figure out his next step in his entrepreneurial journey. Andrew Hubbard is FB Ad consultant and app developer the Founder of the App Publisher's Paradise. Andrew Hubbard https://twitter.com/a_hubbard App Publisher's Paradise http://www.apppublishersparadise.com/

 How to Get Started Developing Apps with Chris Ching | File Type: audio/mpeg | Duration: 41:57

Today's guest is the founder at CodeWithChris and he shares his story of leaving his corporate job twice before finally hitting it big with CodeWithChris. If you are thinking about leaving corporate, starting your own platform, or considering building a video course, then this is the episode for you. Chris Ching is the founder at CodeWithChris. Chris Ching https://twitter.com/codewithchris Code with Chris http://codewithchris.com/

 Following The App Empire Book to Build His App Business with Brian Ma | File Type: audio/mpeg | Duration: 32:45

Today's guest tells us how he followed the App Empire book to successfully build his app business. Also, listen to how he overcame internal doubts through mediation. Brian Ma is an indie app developer. Brian Ma https://www.facebook.com/djbmaa

 App Marketing Trends with James Cooper | File Type: audio/mpeg | Duration: 33:56

What are some emerging trends in the app marketing space? Well today's guest runs the App Promotion Summit and he shares the strategies that are working in today's app landscape. Also, he's giving away two tickets to the summit for FREE so tune in to see how you can win tickets to this great event. James Cooper is the co-founder at App Promotion Summit James Cooper https://twitter.com/jamescoops App Promotion Summit https://apppromotionsummit.com/

 How Rahul Varshneya Grew a Successful Mobile App Consulting Firm | File Type: audio/mpeg | Duration: 37:06

Are you looking to start or grow your own services based business? Well today's guest talks about the strategies that he used when he first started in 2010 and how he differentiates his company now. Also, if you've ever wanted to write for a big publication such as Inc or Huffington Post to grow your brand, then listen to his tip on how you can get started. Rahul Varshneya is Co-founder of Arkenea LLC. Rahul Varshneya https://twitter.com/rahulvarshneya Arkenea http://arkenea.com/

 How I Published 23 Apps in 30 Days with Steve P. Young | File Type: audio/mpeg | Duration: 35:22

Coming up is my interview on the Hustle and Grit podcast where I share how I went from side hustler to full time entrepreneur. Also, listen to the one strategy that allowed me to publish 23 apps in 30 days. Steve P. Young https://twitter.com/stevepyoung AppMasters.co http://www.appmasters.co/

 GameSalad Co-Founder on Using Habits to Build Products with Michael Agustin | File Type: audio/mpeg | Duration: 30:39

Coming up today's guest co-founded Game Salad and now runs Weaver and he shares how his approach to running startups has changed since his Game Salad days. Also, listen to the part of the show where he outlines some of the common pitfalls that most startup founders make. Michael Agustin Co-founder & CEO at Weaver Labs. Michael Agustin https://twitter.com/michaelagustin Weaver http://www.weaver.co/

 How HotelTonight Approaches Product Design with Audrey Tsang | File Type: audio/mpeg | Duration: 41:19

How do you create simple, beautiful, useful apps? Well today's guest walks us through HotelTonight's approach to product design and how that has led to the app's success. Also, stick around towards the end of the interview, when she shares the story of running her own company and having to shut it down. Audrey Tsang is the Director of Product at Hotel Tonight. Audrey Tsang https://twitter.com/oddaud Hotel Tonight https://www.hoteltonight.com/

 How Steve Miller Sold Pragmatic Software and Retired Early | File Type: audio/mpeg | Duration: 29:41

Have you had dreams of selling your company and retiring early? Well today's guest did just that and he shares the one strategy that ultimately lead to his big exit. Also, listen to the critical mistakes he made with his first app and how you can avoid them. Steve Miller is the founder at Flip Flop Software. Steve Miller https://twitter.com/2hourappreneur Flip Flop Software http://www.FlipFlopSoftware.com/

 How to Successfully Test and Market Your App Before Launch with Sean Casto | File Type: audio/mpeg | Duration: 30:01

How do you properly set up your app for a successful launch? Well today's guest shares why it's so important to plan your launch and why you shouldn't wait until future updates to get press. Also, listen to his tip on what to do if your app isn't getting little to no traction. Sean Casto is Founder and CEO at PreApps. Sean Casto https://twitter.com/preapps PreApps http://www.preapps.com/

 How MoPub Helps to Drive More Mobile Ad Revenue with John Egan & Alice Pang | File Type: audio/mpeg | Duration: 34:55

Want to know how you can drive more mobile ad revenue? Well today's guests are from Mopub and they share why having competition for your ad space is crucial to earning more ad revenue. Also, listen to the case study of how one app drove 3 times more revenue just by showing their ad in a different spot in the game. John Egan is Head of Channel Partership Sales at MoPub at Twitter. Alice Pang is the Developer Advocate at MoPub at Twitter. John Egan https://twitter.com/jegania Alice Pang https://twitter.com/alicepang Mopub http://www.mopub.com/

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