App Masters - App Marketing & App Store Optimization with Steve P. Young show

App Masters - App Marketing & App Store Optimization with Steve P. Young

Summary: Want to build a top 10 mobile app or game? Learn from the top mobile app developers in the space as they share tips and tricks on how they built their business. Topics range from mobile marketing to mobile game development to mobile services. If you want to succeed in the mobile space, this podcast delivers invaluable lessons from successful mobile entrepreneurs.

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 Give Good: How to Get Unstuck and Take Action with Katie McCarthy | File Type: audio/mpeg | Duration: 57:24

I share it all. From how much I make off my apps to how many downloads I get from the podcast. This episode is a recording of my first session with my business coach, Katie McCarthy. And a part of me does NOT want to publish this episode because I reveal so much, but this conversation completely shifted my mindset and I think you will get a lot of it as well. Also, please do me a favor and leave a comment below with your thoughts. And if you got anything out of this episode.

 Phrase Pop: How App Store Optimization Increased Downloads by 143% with Varun Goel | File Type: audio/mpeg | Duration: 38:46

Are you struggling with app store optimization? Well today's guest breaks down his entire process and shows us how he increased downloads by 143%. Also, listen to the tip that he gives about finding the keywords that will have the most impact on your downloads.

 Carrot: How a Non-Coder Developed Apps with 500,000 Downloads with Brian Mueller | File Type: audio/mpeg | Duration: 34:27

How does someone who wanted to be a screen writer go on to develop apps that have over half a million downloads? Well today's guest talks about how he taught himself Objective-C and the success of his infamous Carrot To-Do app. Also, listen to how the app cleverly gamifies your to-do list by forcing you to unlock features as you use the app more.

 Top Insights Heard on Mobile App Chat | File Type: audio/mpeg | Duration: 35:57

Sponsors Visit and get a $99 Power Pack of services for free. Get 50% off Gabriel Machuret’s App Marketing Guerilla Course - Just $45 Subscribe to the Show Subscribe via iTunes Subscribe via Stitcher About the Episode What happens when two podcasts in the mobile space collide? Well, I was interviewed on Gabriel Machuret's ASO Podcast and we talk about the top insights heard on the Mobile App Chat podcast. Also, listen towards the end of the interview when I challenge Gab to an app battle. You don't want to miss it. Join the App Battle!

 LetterSlider: How to Outsource Your App Development the Smart Way with Scott M. Stanchak | File Type: audio/mpeg | Duration: 36:03

Do you have an idea for an app but have no idea where to start? Well today's guest breaks down the entire process of outsourcing your app development. Also, listen to the tip about what to include in your project description that can save you time in finding the right developer.

 YourExtraLife: From Facebook Page to 90,000 Downloads with Philip Barclay | File Type: audio/mpeg | Duration: 28:42

Want a dead simple way to test out your app idea? Well today's guest tells us how they started out as a Facebook page and now has over 90,000 downloads in just a few months of launch. Plus, listen to the clever distribution deal that they landed led to thousands of downloads.

 App Showdown 2 with Jonathan Lancar and Yohann Taieb | File Type: audio/mpeg | Duration: 39:41

We have another app showdown. But this time we have two brothers so you know there are going to be some words. Like the first app showdown leave a comment with your favorite app idea. We will give away a reskinning course built by Yohann that retails at $147 for absolutely free to 10 random comments. Plus, Gabriel Marcherut, the ASO Professional is also giving away his course to the same random 10 commenters.

 MyLyrics: The 7-Second Trick to Find New App Ideas with Giacomo Balli | File Type: audio/mpeg | Duration: 40:52

Want a quick and easy way to find and validate new ideas. Well I have Giacomo Balli who has 60 apps in the app store and he shares a tip about how he generates new ideas. Also, listen to how he releases his apps and then waits for the feedback to decide what features to build next.

 Discovr: The Key Lessons to 600,000 Downloads in 3 Months with Stuart Hall | File Type: audio/mpeg | Duration: 29:22

How do you design a killer mobile app? Well, I have Stuart Hall, the CTO and co-founder of Discovr, who shares how he and his team constantly iterate and throw away features that are not absolutely necessary. Also, listen to the story of how Stuart built an app in a matter of hours and the key lessons that led him to over 600,000 downloads in just 3 months.

 Learn Shapes: How to Find The Right Features to Build with Dominic Chang | File Type: audio/mpeg | Duration: 20:37

Are you struggling with which features to build in your app? Well I have Dominic Chang who built his Learn Shapes app based on what he was NOT seeing in the app store. Also, listen to the tip he gives to keep the size of his app to a minimum.

 Frontback: The Addictive App That Captures Both Sides of the Camera with Fred della Faille | File Type: audio/mpeg | Duration: 34:06

How do you come up with a successful idea in a very competitive category? Well today's guest built an addictive camera app that had over 180,000 downloads in its first month of launch. Plus, listen to the story of how today's guest went to a park to talk to potential customers to research his idea.

 5 Clever ASO Tips From The ASO Professional with Gabriel Machuret | File Type: audio/mpeg | Duration: 34:35

In this episode, I have the ASO Professional Gabriel Machuret who shares his best ASO tips to help us increase downloads and stand out in the crowded app store. Also, listen to the ONE big mistake that you maybe making with your app description.

 Toshl: Finally An App That Makes Finance Fun with Matic Bitenc | File Type: audio/mpeg | Duration: 31:30

How do you create an app that turns a boring task into one that is fun and delightful? Well I have Matits Bitents who is disrupting the banking industry with a simple and fun approach to managing your finances. Also, listen to the simple animation within that app exemplifies a key principle to designing an awesome mobile app.

 Unda: How to Turn a Frustration into a Fundable Idea with Oscar Noriega | File Type: audio/mpeg | Duration: 45:20

Are you having trouble coming up with an idea for an app? Well I have Oscar Noriega who is the CEO AND CO-founder of Unda who came up with his app idea based on some of his frustrations with video messaging. Also listen to the story of how a conversation over dinner turned into his acceptance into 500 startups.

 iPhone App Experiment: The Simple Way to Launch Your First iPhone App with Dennis Bowles | File Type: audio/mpeg | Duration: 33:28

Want a quick and simple way to launch your first iPhone? Well, I have Dennis Bowles who shares how he launched his first ever app in just a week. He's also documenting his whole app experience on his own podcast. Also, listen to the tip that Dennis shares about overcoming the internal doubts that we all have.


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