App Masters - App Marketing & App Store Optimization with Steve P. Young show

App Masters - App Marketing & App Store Optimization with Steve P. Young

Summary: Want to build a top 10 mobile app or game? Learn from the top mobile app developers in the space as they share tips and tricks on how they built their business. Topics range from mobile marketing to mobile game development to mobile services. If you want to succeed in the mobile space, this podcast delivers invaluable lessons from successful mobile entrepreneurs.

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 The Right Time to Reach Out to a Venture Capitalist (VC) | File Type: audio/mpeg | Duration: 7:26

Coming up I've got my friend Mariah Lichtenstern who runs her own venture capital firm to tell you what you should do before you reach out to a VC and when is it the right time to actually do so. Watch Video on YouTube and Subscribe to our Channel: The Right Time to Reach Out to a Venture Capitalist (VC)

 What’s New for App Masters in 2019 | File Type: audio/mpeg | Duration: 2:21

I created this quick little video to let you know of the changes that are gonna be happening in 2019! Watch Video on YouTube and Subscribe to our Channel:

 714: The App The Combines Messaging & Gaming with Kirsten Nelson | File Type: audio/mpeg | Duration: 33:25

Today's guest is the founder and CEO at BLUR, the app that rewards you for messaging and playing games. You will hear the inspirational story of how he's been on his own since the age of 16, why you should NOT take "no" for an answer and the trends he saw in the app space that made him pursue this idea. Kirsten Nelson is Co-Founder / CEO at BLUR.

 713: Carter Thomas, Founder, Blue Cloud Solutions (Throwback) | File Type: audio/mpeg | Duration: 38:09

Coming up is the throwback episode with the King of reskinning and App flipping Carter Thomas. I wanted replay this episode because I know lot of you in the audience really credit carded for getting into the app space. So I thought it would be time to go down for memoryline of goldenage of reskinning apps Carter Thomas is the founder of Blue Cloud Solutions.

 712: Paul Haddad, Co-Founder, Tweetbot (Throwback) | File Type: audio/mpeg | Duration: 40:47

Coming up is throwback episode with the creator one of the most popular and loved Twitter apps of all time. They are still crushing it in the Appstores and i still use today. His name is Paul Haddad and he is is the programmer behind Tapbots creator.

 711: Crossy Road Creator, Matthew Hall (Throwback) | File Type: audio/mpeg | Duration: 40:15

Coming up we got another throwback episode with the Crossy Road creator Matthew Hall. In this episode, we talk about how he created the game and listen to the part of the show where he talks about why you should study the horrible games along with the most successful ones. Enjoy this throwback episode and Merry Christmas to you all! Matthew Hall is the Founder/Director at KlickTock & Hipster Whale – the creator of Crossy Road.

 710: Advanced ASO Strategies for Google Play | File Type: audio/mpeg | Duration: 19:50

Coming up is a coaching call where you will discover advanced app store optimization (ASO) strategies for Google Play. You will hear how to respond to negative reviews, how to optimize your Google Play listing and a failed backlinking strategy that the developer tried. Varol Okan is the founder at Parallel Axiom.

 Strategies for International Expansion for Mobile Apps | File Type: audio/mpeg | Duration: 4:47

Are you just focused on the western markets? Well in this video you're going to discover all about international expansion including a few simple things you can do to get started. Watch Video on YouTube and Subscribe to our Channel:

 709: Chris Barton, Co-Founder of Shazam (Throwback) | File Type: audio/mpeg | Duration: 32:40

We are going back in time to August 2013 when I got my first "big-time" guest on. He is none other than the Co-Founder of Shazam, Chris Barton. The podcast has allowed me to make so many great connections and Chris is definitely one of them. He has allowed me to interview him at a meetup along with speaking at my very first event that I hosted and someone I consider a friend. Here it with the old theme music. Enjoy! Chris Barton is the Co-Founder of Shazam.

 708: Marketing to the Smallest Viable Market with Joey Prather | File Type: audio/mpeg | Duration: 14:35

Coming up is a coaching call with a 19-year-old founder of an idea sharing app. You will discover how to find the smallest viable market, what kind of keywords you should target and out of the box advertising channels. Joey Prather is the Co-Founder at ThinQbator.

 How to Setup Apple Search Ads | File Type: audio/mpeg | Duration: 5:43

Coming up, you're gonna discover how to set up Apple Search ads campaigns for optimal success. Watch Video on YouTube and Subscribe to our Channel:

 707: How to Research Mobile Game Niches with Ryan Yada | File Type: audio/mpeg | Duration: 28:39

Today's guest has over 20M downloads for his game studio. You will learn how he discovers mobile game niches, what to look for in a keyword and personal growth tips to overcome mental blocks. Ryan Yada is the Co-Founder and Co-Pilot of Flowmotion Entertainment.

 706: How to Find Micro-Influencers on Instagram with NG Gordon | File Type: audio/mpeg | Duration: 48:39

Today's guest is a former professional tennis player and software founder and now he's a micro-influencer. You will discover how he became an influencer, his 4-step process for finding the right influencer to promote your app and finally, what to say to these influencers to make sure they are worthy of promoting your product. NG Gordon is the Speaker, Influencer Marketing at DearMishuDad.

 705: How to Plan an Ad Roll Out with Vincent Meyer | File Type: audio/mpeg | Duration: 32:55

You're about to discover how today's guest increased his ad revenue by simply removing his banner ads. Plus, he shares the messaging that they use to get better engagement with their video ads, how to plan your ad monetization roll out and finally why you better have a tracking system in place before you start. Vincent Meyer is CMO at Zeno Media.

 704: Mobile App Analytics with AppsFlyer’s Ben Jeger | File Type: audio/mpeg | Duration: 33:06

Are you trying to figure out which analytics tool to use? Well, I've got Ben Jeger a Managing Director at AppsFlyer to talk all about app analytics. You will discover how to jumpstart your marketing campaigns, how to find the best converting keywords for your Apple Search ads and how to balance long-term growth with short-term revenues. Ben Jeger is the Managing Director DACH & Nordics at AppsFlyer.


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