App Marketing by App Masters

Are you having trouble getting your Facebook fans to engage with your content? Well today's guest shares with us the types of posts that will get you likes, comments and even shares. Also, listen to the part of the show when he shares the story of being banned from Facebook and key lessons about having your business beholden to one platform. Josh Parkinson is the Founder & CEO at Post Planner.

Do you want to discover how to use social media when promoting your mobile app? Well today's guest talks about their strategy and how they have used YouTube to engage and grow their user base. Also, listen to his story of a previous start-up experience and how that led him down the path of entrepreneurship. Adam Korbl is the Co-Founder & Chief Product / Marketing Officer at Glide.

The holy grail for us app developers is to be featured by one of the App Stores, but it seems like a black box to me. Well today's guest talks about the elements of an app that Google Play looks for when deciding who to feature. Also, listen to his lessons from being a founder and losing his first mover advantage. Morgan Belford is the Senior Mobile Architect at Whitepages.

How do you build simple, beautiful apps that make users fall in love with the product? Well today's guest talks about how focusing on the last 5% of an app can make a world of a difference. Also, listen to his story of how he had to buy out a founding member and how you can protect yourself if you have to go through the same situation. Bill Burgess is the Co-Founder/CEO of Simply Made Apps.

How do you go from writing and appearing on network TV to building an app business with over 2 million downloads? Well today's guest tells us his story and his approach to building a diverse and sustainable app business. Also, listen to the part of the show where he shares how he was able to get over 200 comments from his exact target audience. Gregory Storm is the President & COO at Storm Factory.

How do you overcome rejection after rejection to finally feel like you made it? Well today's guest talks about his entrepreneurial failures and how he landed big brands such as the Red Cross, GAP, Foot Locker and many more. Also, listen to his tip about the amount of time you should give your idea before calling it quits. Syd Dufton is the CEO of WeWin.

Are you looking to write a book and become a thought leader in your field? Well today's guest breaks down the writing process into actionable steps and tells us a killer tip on how you can write even faster. Also, listen to his story of the time he was homeless and how he was able to build a successful business from that situation.

Did you know that you can increase your app monetization by increasing your retention rate? Well today's guest talks about 3 factors that will help you keep users coming back to your app and help you earn more money. Also, listen to his tip about how you can evaluate your next app idea. Chris Chidgey is the host of the App Business Podcast and creator of the Mobile App Mojo.

How do you know if your idea is worth pursuing. Well listen to how today's guest validated his app idea using Adwords and why he used two landing pages instead of one. Also, listen to the clever way they are monetizing the app. Omri Shor is the Founder and CEO of MediSafe.

Are you looking for clever ways to get exposure and downloads for your app? Well today's guest walks us through 3 outside the box app marketing ideas that you can use to stand out of the crowd. Also, listen to the story of how he earned his first dollar and how that taught him a key lesson in how to pivot your idea.

How does a former Pandora engineer build a mobile game with his 15-year-old son that has over 1.4 million downloads? Well today's guest talks about leaving Pandora and how his teenage son raised $50,000 with just a prototype of their hit game, Paper Chase. Also, listen to the one monetization tip that you need to know if you are building freemium games. Brian Russel Davis is the founder of Nurdy Muny and creator of Paper Chase.

How do you pivot and iterate on your initial mobile app idea? Well today's guests shares how he collects user feedback through old fashion phone calls and emails and the one question that you should ask that will yield useful answers. Also, listen to why you as the founder and brains behind your idea should do the "grunt work".

Coming up is another solo episode where I share last month's wins and losses and give you an update on oSnap.

How do you figure out your in-app purchases prices? Well, today's guest is self-described pricing geek and he shares his tactics on how he came up with his in-app purchase strategy. Also, if you're just getting started with iOS development then listen to the resources he used to turn himself from a marketer into an iOS developer.