App Marketing by App Masters show

App Marketing by App Masters

Summary: Discover the latest app marketing and app store optimization strategies that are working today. Learn from the top mobile app creators in the space as they share tips and tricks on how they built their app business. Topics range from mobile app marketing to mobile app/game development to mobile services. If you want to succeed in the mobile space, this podcast delivers invaluable lessons from successful mobile app entrepreneurs.

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Podcasts:

 Live PR Email Pitch Workshop with Louis Tsai | File Type: audio/mpeg | Duration: 36:32

Coming up is a special episode of a Clarity call where I workshop a pitch email with an AppMasters fan. Thanks Louis for letting me record and publish this episode. Check out his app, Mindmory in the App Store. Louis Tsai is the creator of Mindmory.

 How to Build an App That Fulfills a Need (Not a Want) with Ben Lachman and Joshua Keay | File Type: audio/mpeg | Duration: 42:07

How do you decide if you your app will actually help you build a sustainable business? Well today's guests share their story of how to build an app that fulfills an actual need and how they've managed to build a sustainable software business. Also, if you are looking to collaborate on an app, then listen to their advice on how to find the right partnership. Ben Lachman is the Co-founder of Nice Mohawk. Joshua Keay is the President of Magnetism Studios.

 How A Dark Room Became The #1 Paid App for 19 Days with Amir Rajan | File Type: audio/mpeg | Duration: 38:06

You know how everyone says that games need to be free to have any chance of success? Well today's guest hit #1 under paid app and shares all the tactics he used to get it to that point. Also, listen the brilliant viral strategy that he uses in the app when someone completes the whole game. Amir Rajan is a coder, a game developer and freelancer.

 Critical Mistakes Beginning Game Developers Make with Waqas Khan | File Type: audio/mpeg | Duration: 33:00

Are you like me and have the itch to develop a mobile game? Well today's guest shares a few mistakes that most beginning game developers make so you can avoid them. Also, listen to the story of how he almost ran out of money and the tactics and the mindset shift that got him out of it. Waqas Khan is founder at Half Fried Games.

 Avoid These 3 Things When Building an App with Charlyn Keating | File Type: audio/mpeg | Duration: 35:48

Are you building your next app? Well today's guest tells us a few things we should avoid and towards the end of the interview gives us the process she used to learn a new programming language. Also, listen to mental breakthrough she had that propelled her to launch her FREE virtual summit. Charlyn Keating is the CEO & Founder at CharlynKeating.com and founder of the Appreneur Summit.

 How to Build Strong Partnerships with Greg Hong | File Type: audio/mpeg | Duration: Unknown

How do you build strong partnerships with well-known brands? Well today's guest walks us through his process in dealing with big brands in the restaurant space. Also listen to how he overcame an early "no" that he received into an eventual partnership. Greg Hong is CEO and Founder at Reserve.

 3 Brutal Lessons I Learned in My First Year as an Entrepreneur with Steve P. Young | File Type: audio/mpeg | Duration: 27:03

Coming up is a look back on the first year on my own and the key lessons learned along the way. I won't hold anything back and will give you the shit that most people are too ashamed to say.

 How to Get a Hard to Explain App to Hit the Top Charts with Robert Mao | File Type: audio/mpeg | Duration: 45:17

How do you get the press to write about a hard to explain app? Well listen how today's guest wrote about the app on his own blog and how that led to the app hitting #2 in the charts. Also, listen to the surprising answer he gives when I ask him about selling his previous company. Robert Mao is the Co-Founder and CEO at PixoMobile.

 App Store Optimization Using AppTweak with Laurie Galazzo | File Type: audio/mpeg | Duration: 40:45

Do you want an affordable ASO tool that caters to the indie developer? Well today's guest is the content strategist at AppTweak and she walks us the tool and how you can use it to increase your exposure. Also, listen to the part of the show where we talk about app icons and how you can make yours truly stand out. Laurie Galazzo is the Content Strategist at AppTweak.

 Awesome Products From The App Masters Mastermind | File Type: audio/mpeg | Duration: 25:28

This is a special episode that highlights some of the awesome products coming out of the App Masters Mastermind. Learn more about this exclusive community: http://www.appmasters.co/app-mastermind-application/

 How David Ngo Built an Email List While Still Developing His App | File Type: audio/mpeg | Duration: 34:15

This special episode is a course that David Ngo did on AppMasters.co where he shows you the step-by-step process that he used to build an email list of over 400 subscribers for a game that he's still working on and isn't even live yet. Also, listen to how he surveys his users to find the ones that will actually provide useful user feedback. David Ngo is the co-founder of Loqheart.

 How Joseph Mambwe Generated 10,000 Emails in a Mobile App | File Type: audio/mpeg | Duration: 31:42

Everyone on the web will tell you to start capturing emails. They say that the gold is in the list, but how do you capture emails within a mobile app? Well today's guest built the framework for his apps and he shares how he generated over 10,000 emails in just a couple of months. Also, listen to his pre-launch strategy to see if others are interested in this email capture framework. Joseph Mambwe is the Founder and CEO at Ruvix.

 Become a Better and Funnier Speaker with David Nihill | File Type: audio/mpeg | Duration: 42:33

Today's guest was absolutely terrified of public speaking, but now he's been a full-time comedian and founded a company that helps companies connect with customers through funnier messages. He reveals the two key ways you can make your next speech funnier and more memorable. Also, listen is the little hacks that will dramatically improve your next talk. David Nihill is the founder at FunnyBizz.

 Getting Started with Twitter’s Mobile Development Platform Fabric | File Type: audio/mpeg | Duration: 37:14

Are you trying to single handedly build frameworks and functionalities? Well today's guest walks us through Twitter's mobile development platform, Fabric and how you can save loads of time integrating its SDK. Also, if you are creating something that caters to app developers listen to her advice on how to present coding demos. Bear Douglas is a Developer Advocate at Twitter & Fabric.

 Starting a company through an IPO with Karl Pawlowicz | File Type: audio/mpeg | Duration: 36:03

Today's guest started his recent company by raising funds through an IPO. I didn't even think that was possible so I asked him to come on and tell us how he did it. Also, if you're running an agency, then listen to his story and the key lessons he learned from running two separate agencies of his own. Karl Pawlowicz is the Co-Founder and CEO at Big Rock Labs.

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