OSD-Obsessive Sneaker Disorder

Matt Halfhill, owner of Nice Kicks located in Austin, TX, chops it up with Sway of the "Sway In the Morning" on Shade 45 of the top sneakers being released this weekend. Besides the sneakers, you'll hear Matt's prediction about the NBA semi-finals and which teams he feels will meet in the NBA Finals. Recorded and edited by Dee Wells of OSD. Follow @DeeWellsOSD and Walk Good.

We had to hit the "Do Over" button but the Sole Doctors have your prescription that will soothe your sole. For Episode #263 (Remix) we discuss Nike+'s Accelerator Program "Demonstration Day" and the 10 companies that pitched their products and business plans to investors and Nike executive and venture capitalists looking to invest in the collaborative businesses. In other news, coming up in July at the Barclays Center, SnkrBst is taking over the Barclays Center for "Brooklyn Edition" of the #RedTapeTour on Sunday, July 21st.

The Sole Doctors a/k/a/ The OSD Crew gives viewers and listeners another great episode where we discuss the sneaker sales numbers comparing Michael Jordan to LeBron James and Kobe Bryant. Wanna take a guess who sells the most sneakers? We also discuss the recent move by Nike to sever ties with Livestrong due to Lance Armstrong usage of performance-enhancing drugs that enable the well known cyclist to win 7 Tour de France titles, which he was stripped of in October 2012. On the kicks front, we discuss the LeBron X "MVP", which will be available at a few stores on Friday, May 31, 2013, and has some folks losing their mind over them and willing to drop more than $1k on the sneakers. Some folks think the sneakers are dope, while others view the sneakers as the "ugliest sneakers ever made" for a NBA MVP. Hey, we do say, "Buy what you like and forget the rest" frequently on the show.

The OSD Crew is joined on Episode #261 by Jim Moeller of A Good Walk Unspoiled as we discuss Tiger Woods' new Nike golf shoe the TW14. The crossover appeal that Tiger's golf shoes have for 'heads who play golf and those who may never set foot on the greens, shows that Tiger and Nike are continuing to push the concept of what is considered 'fashionable' on and off the golf course. We're also joined by Schane Prados of Kick Theory, located in Duluth, GA, which celebrates their 1 Year Anniversary on Friday, May 24, 2013, with a party and tunes being provided by DJ Mars. Schane also gives viewers his tips on proper 'sneaker boutique shopping etiquette' and you're going to want to pay attention to many of these Do's and Don'ts because you don't want to misstep and be labeled a [you fill in the blank]! Contact OSD by sending an email to info@osdlive.com or @OSDCrew365.

For Episode #260 we're joined by Matt Tomamichel, Owner of Corporate located in Cincinnati, Ohio, who gives us the 411 about the upcoming Cincinnati Sneaker Showcase, which takes place on June 2nd. Matt shares that he will be displaying sneakers from his collection at the Showcase and folks can expect to see never-seen-before sneakers! We also discuss what it's been like to own a sneaker store with Matt and what some of the growing pains or lengths some people go to in order to get a pair of sneakers. Let's just say there's not a whole lot that Matt has not heard or been offered. We're also joined by Jay Corbin a/k/a/ Sneaker Sensei who shares his vision for SnkrBst (read: Sneaker Beast) and the upcoming #RedTapeTour taking place on Sunday, May 19th in NYC.

Fresh out of the oven like some Caribbean dumb bread, the Crew is back and we discuss the NBA Playoffs, LeBron James winning his 4th MVP title and, of course, the sneakers that many of the players are wearing on the hardwood. Also, in Episode #259, we discuss Saturday Night Live's parody about New Balance sneakers, season 2 of "The LeBrons", which will be in 3D, along with the 24th year anniversary (5/7/1989) of Michael Jordan's famous shot over Craig Ehlo and the Cleveland Cavaliers and, lastly, UNDFTD's expansion into the sports technical apparel industry.

In this episode, the Crew is joined by the film dynamic-duo of Bobbito Garcia and Kevin Couliau as they discuss their film, "Doin' It In The Park: Pick-up Basketball NYC". Buy the teaser at www.DoinItInThePark.com See and hear the various basketball courts and places that Bobbito and Kevin played basketball and colorful personalities that they encountered while filming and playing basketball in New York City.

Broadcasting from The Bata Shoe Museum in Toronto, Canada for the "Out of The Box: The Rise of Sneaker Culture" exhibit that opened to the public on April 25, 2013. As always, keep your laces tied tightly, your tongue loose and Walk GOOD!

For Episode #256, we're joined by D'Wayne Edwards, Founder of the PENSOLE Footwear Design Academy, who announces the kick-off of the Future of Footwear design competition. Contestants can enter the various categories by heading over to Mesh01. All designs must be hand drawn and submitted before May 26, 2013. During Ep. #256 the OSD Crew also discusses how sneakers are being marketed by the likes of Nike as 'Elite', and how adidas caught a bad one when they attempted to market their "Rise To The Occasion" t-shirts that feature Louisville's Kevin Ware's number 5 on the t-shirt. (Thank goodness they chose to stop selling them because Kevin Ware and his family were not going to see a penny of the loot.)

The OSD Crew addresses how the sneaker companies go about marketing their footwear and, more importantly, how they convince sneaker aficionados and non-sneaker aficionados to buy more sneakers. For example, adidas is the official sponsor for the Boston Marathon, which the 117th race will take place on April 15th, but companies such as Saucony and New Balance have produced sneakers that are directly linked to the 26. 2 mile race. Also, we discuss brands that don't get a lot of love, but are very important to the culture.

When people approach OSD with the idea that we're "moonlighting" when it relates to sneakers, we're quick to say, "No", and know that we're on the right path. Sometimes the path is lined with gold and diamonds and sometimes the road is riddled with potholes, but we always encourage people to Walk GOOD! So, without further adieau..........enjoy Episode #254.

Who knows about the footwear business and isn't afraid to share their opinions on it? Yes, we're the ones and in Ep. #253 we talk about the footwear business and where the rubber meets the road. Sneaker NEWS 210 Footwear Announces "Footwear Cares" Community Service Week. Sole Collector Acquired by Complex Media

You may know Frank as the guy behind the "The Kennedy" New Balance 999 x Concepts sneakers, or the various mix-CDs that he's released, but in this episode you'll see and hear Frank talk about his role at Boylston Trading Company, his willingness to do whatever tasks to get the job done and, of course, the Reebok Classic Leather "BAU" sneakers. More dimes than a point guard are dropped by Frank on Episode #252.

For Episode #251 we discuss the sneaker culture, how the Internet affects it and the 'Kickstories' that we share with folks that sometimes live on the other side of world, but 'sneaker' language is universal. Similar to any so called culture, sneakers are gaining more popularity because they're more accepted in this day and age than they were in the '50s, '60s or '70s, when exercising and competing in various activities such as aerobic became popular in the '80s, sneakers took center stage. Join the weekly live sneaker talk show at www.osdlive.com/osd-talk-show/ and hit us with topics or questions via email at info@osdlive.com. In the meantime, keep your laces tied tightly, your tongue loose and Walk GOOD!

Sneaker talk, business and more from the OSD Crew. About OSDlive.com: OSD's vision is to show the appreciation, education and elevation of the sneaker culture as we simultaneously expose our collaborative partners to a new audience. Our methods are both traditional and non-traditional, but being innovative and cutting-edge allows us to further promote products, events and trends. Our affinity for embracing new technology is what keeps us steps ahead of others, and it has become what we're known for and we're not afraid to be the front runners. Check out the website and watch the live, weekly sneaker talk show at 9:30 p.m. EST on Wednesdays at www.OSDlive.com. If you have questions or have a topic that you'd like to submit, send us an email to info@osdlive.com or call us at 508-399-1673.