Marketing Strategy with Dorie Clark show

Marketing Strategy with Dorie Clark

Summary: Marketing strategy consultant Dorie Clark's podcast series will help you build your brand, enhance the image of your business, and increase sales. Learn more at www.dorieclark.com.

Podcasts:

 Atkinson Graduate School of Management - Social Media and Reinvention | File Type: audio/mpeg | Duration: 3015

In this teleconference with alumni of the Atkinson Graduate School of Management at Willamette University, Dorie Clark discusses how to invest your time in social media, building and maintaining your network, and how to reinvent yourself, even if you’ve been in the same company for many years. Learn more at the Williamette University AGSM website and dorieclark.com.

 Motivational Mondays Podcast – Dorie Clark Discusses Personal Reinvention | File Type: audio/mpeg | Duration: 329

In this podcast from the the National Society of Leadership and Success, Dorie Clark explains the importance of personal branding in a world that expects us to proactively showcase our value. She also gives five tips for personal reinvention, including the 360 interview and how to get known as a thought leader. Learn more at the National Society of Leadership and Success website and dorieclark.com.

 Crisis Communication Teleconference – Dorie Clark is Interviewed by Dan Weedin | File Type: audio/mpeg | Duration: 399

In this excerpt from a teleconference, Dan Weedin of Toro Consulting interviews marketing strategist Dorie Clark about managing crisis communication. Whether the crisis is that of an oil company dealing with a spill or the exposure of an affair between a CEO and an intern, the discussion covers ways of managing such crises when they hit, and also how to prevent them in the first place. Find out more at danweedin.com and www.dorieclark.com.

 Reinventing You by Dorie Clark - A Discussion with Amy Reece of Leadereview | File Type: audio/mpeg | Duration: 3091

Dorie Clark, author of "Reinventing You: Define Your Brand, Imagine Your Future" (Harvard Business Review Press, 2013) talks with Amy Reece of Leadereview about personal branding. Topics include why personal brands are important for us all, how the internet is affecting our identities, and the difference between "bragging" and self-promotion. Learn more at Leadereview.com and www.dorieclark.com.

 The Focus Group - Dorie Clark Talks with John Nash and Tim Bennett | File Type: audio/mpeg | Duration: 2022

On this podcast, Dorie chats with marketers John Nash and Tim Bennett. Their discussion covers the changing nature of jobs, personal branding, and Elliot Spitzer's comeback campaign. Find out more on SiriusXM OutQ 109 where their show airs, or at focusgroupradio.com and www.dorieclark.com.

 Reinventing You - Francesca Bastarache Interviews Dorie Clark | File Type: audio/mpeg | Duration: 1459

Dorie Clark, author of "Reinventing You: Define Your Brand, Imagine Your Future" (Harvard Business Review Press, 2013) is interviewed on "Talk with Francesca" by Francesca Bastarache on Boston's 1510 NBC Sports Radio. They discuss professional reinvention, why it's more essential than ever in today's economy, and how to do it. Learn more at talkwithfrancesca.com and www.dorieclark.com.

 The New Thought Leadership - Establishing Our Personal Brand in a Social World | File Type: audio/mpeg | Duration: 1714

In this talk, given at the October 2012 Inbound Marketing Summit in Boston, marketing strategist Dorie Clark (author of the forthcoming "Reinventing You: Define Your Brand, Imagine Your Future," April 2013, Harvard Business Review Press), explains how to position yourself for success in the new milieu of social business. How do you become recognized for your skills and expertise - and sought-after in your industry? Learn more at www.dorieclark.com.

 Dorie Clark interviews Bob Burg, co-author of The Go-Giver | File Type: audio/mpeg | Duration: 2213

Marketing strategist Dorie Clark interviews Bob Burg, co-author of The Go-Giver and Go-Givers Sell More. Their conversation covers the power of giving, how not to get taken advantage of, the right way to win referrals, and why your character in business always shines through. Learn more about Dorie Clark at www.dorieclark.com and Bob Burg at burg.com.

 HBR IdeaCast: Campaign for Your Career | File Type: audio/mpeg | Duration: 1048

In this episode of the Harvard Business Review's IdeaCast, Dorie Clark discusses the "Campaign for Your Career" with host Sarah Green. What can we learn from the presidential election about how to manage our own careers? How can we create and execute a plan that leads to professional victory? Former presidential campaign spokeswoman Dorie Clark tells all in this interview based on her November 2012 Harvard Business Review article. Learn more at www.dorieclark.com.

 Exponential Growth - How I Built My Brand | File Type: audio/mpeg | Duration: 2275

Marketing strategist Dorie Clark, author of the forthcoming Reinventing You: Define Your Brand, Imagine Your Future (Harvard Business Review Press, 2013), discusses how she built her own brand in this "Exponential Growth" interview by consultant Shawn Casemore. Learn more at www.dorieclark.com.

 Celebrity Branding - Tom Cruise, Katie Holmes, and Crisis Communications | File Type: audio/mpeg | Duration: 152

What is the branding impact of Tom Cruise and Katie Holmes' divorce? Brand strategist Dorie Clark is interviewed by Hitradio Ö3, from National Broadcasting station ORF in Vienna, Austria. (The program is in German.) Learn more at www.dorieclark.com.

 Dorie Clark interviewed by investment advisor Tara Nolan | File Type: audio/mpeg | Duration: 3337

In this podcast, investment advisor Tara Nolan (taraenolan.com) interviews marketing strategist Dorie Clark. Topics include how to position your business for success, referral strategies, personal branding, and more. Learn more at www.dorieclark.com.

 Dorie Clark interviews Chip Conley | File Type: audio/mpeg | Duration: 1501

Strategy consultant Dorie Clark interviews Chip Conley, author of Emotional Equations: Simple Truths for Creating Happiness + Success. In this conversation, we discuss emotions in the workplace, authenticity in leadership, how executives should handle their social media presence, and more. Learn more about Chip's book at emotionalequations.com; visit Dorie's website at www.dorieclark.com.

 Building Your Referral Strategy | File Type: audio/mpeg | Duration: 1157

In this podcast, marketing strategist Dorie Clark is interviewed for the Qualitative Research Consultants Association podcast series. Learn how to build your business through referrals and the power of word-of-mouth marketing. Learn more at www.dorieclark.com

 NY Brand Lab Radio Interview with Dorie Clark | File Type: audio/mpeg | Duration: 1803

In this New York Brand Lab Radio interview with Dorie Clark, host Mary van de Wiel chats with Dorie about the secrets of personal branding and how to take your career and your business to the next level. To visit NY Brand Lab Radio, go to www.zingyourbrand.com/radio/. To learn more about Dorie Clark, visit www.dorieclark.com.

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