15 Minute Craft Website Tips
Summary: My name is Nicolette Tallmadge, I currently run my own hand crafted jewelry design business. I’ve been designing and selling jewelry for over 11 years. I got the idea about The Crafted Webmaster when I was working as a full time and freelance web designer. I created my first site in 1996 by learning HTML in a magazine and used that experience to get a job designing web sites for a living. While designing sites full time and on a freelance basis, I was also designing and selling my own handmade jewelry and used my web experience to promote myself online. During that time I helped many of my fellow artisans with setting up their own web sites and with advice on how to promote their business on the web. I now run my jewelry business full time and I’ve built The Crafted Webmaster so I can provide information to other fellow artists and craftsmen so they can learn how to promote their work on the Internet.
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- Artist: Nicolette Tallmadge
- Copyright: 2008 BlogTalkRadio.com. All Rights Reserved.
Podcasts:
Facebook profile or page? The difference between the two is still a confusing concept for a lot of artists. What's the difference between a Facebook profile vs a page? Can you have only one? Can you have both? Is one better than the other? On this episode, I'lll talk about the important differences and advantages between Facebook profiles and pages.
Pinterest is now the 3rd most popular social network on the Internet, just below Facebook and Twitter and edging out LinkedIn. Because of the visual and art and design related nature of Pinterest, it is a natural fit for artists who want to use it to promote their artwork. But of of the keys to promoting yourself successfully on Pinterest is building up a following. On today's episode, I'll talk 5 ways you can get more followers on Pinterest.
The Internet is awash with social networks these days. Everything from Facebook and Twitter to Pinterest, YouTube, and LinkedIn is a potential source to market your artwork. But how do you decide which is the right one for your art business? Do you choose one? Two? All of them? And how in the world do you keep up? In this show, I'll talk about marketing your artwork with social networking and how to decide which networks are right for you.
One of the most powerful tools that an artist should have in their marketing arsenal are photographs of their work. If used correctly, images of your artwork can help beat a path to your art website. In this episode, I'll talk about 7 powerful you can use photos and other images to help market your art business.
Do you have a blog for your art business? Are you thinking about starting one? Well there are 5 things that you can do that will make your art blog a failure. In this episode I'll list these five mistakes and how you can avoid making them on your blog.
If you've been keeping up with the social networking scene for any length of time, then you may have heard of Google+ the newest entry by search engine giant Google. So what's the fuss all about? How is Google + any different than Facebook, Twitter, or LinkedIn and why should it make any difference to you and your art business? In this show, I'll talk about what Google + is, how it may effect your art marketing, and why it's a good idea to keep an eye on this newest social networking service.
Is your art business prepared for the mobile web? The purchase and use of smartphones is on the steady rise. People are using their iPhones, Android phones, Blackberrys to surf the internet, shop, check email, communicate on social networks, and a variety of different things. If you have a presence online, chances are that some of the folks trying to find you will be doing so via a mobile device. Is your art business prepared to take advantage of the mobile wave? In this show, we'll talk about the rise of the mobile web and some of the things you can do to prepare your art business for this growing trend.
All websites require a certain amount of upkeep to be effective. And as technology and the Internet itself changes, so does your art website. If you have a website to showcase and market your artwork you also have to make sure that it's also keeping up with the changing times. In this show, we'll talk about how to decide if your website needs upgrading and the best way to go about it.
Do you know what your art collectors and customer want from you? If you wish to market and sell your artwork successfully, it's important to be aware of what your customers and collectors are looking and what they expect from you. In this show, we'll talk about how to learn want your customers want and how to use that knowledge to improve your art marketing.
One of the biggest dilemmas you'll run into when you're selling your artwork is coming up with a fair and honest pricing to charge. This is especially tricky if you're selling your artwork through multiple channels. In this show, I'll talk about the factors involved in deciding how much to charge for your artwork and the best way to come up with a price.
Chances are that the majority of the art you sell are periodic single sales. What if you can regularly sell your art on a regular predictable basis? You can do this by selling your art by selling your art on monthly subscription basis. In this show, I'll discuss the benefit of memberships and subscriptions for your art and how you can apply this to your art business
If you're marketing your artwork online, you know that the Internet is a constantly moving target. New trends, new technology, new services, and new marketing opportunities are being developed every day. To market yourself successfully, you need to be aware of some of the latest technology and trends and figure out how or if they are going to affect your business. In this episode, I'll talk about 4 online trends that are going to affect how you market your artwork...both online and offline.
How long has it been since you've sent an email to your art mailing list? A couple of weeks? A couple of months? If it's been longer than a few months, you're actually lowering the value of your list and you're going to make it harder to effectively contact these folks in the future. In this show, I'll talk about ways that you can reintroduce yourself to your mailing list after a long absence and how to prevent your list from failing into inactivity in the future.
Twitter, LinkedIn, Facebook, YouTube...social networking is here to stay, and many artists are using these tools to market their artwork. But how do you do so successfully without spending all of your time doing so? How do you use these tools and actually get results? If you haven't gotten started with social networking, or you've started and not yet seen any results, you may be wondering if it is a useful tool for you. In this show, we will discuss the rise of social networking, and how to effectively use these tools to get actual results.
If you're marketing your art online you may find yourself frustrated by the results or LACK of results that you may be getting for your efforts. Perhaps traffic to your website has stagnated, or signups for your mailing list has dropped off, or sales on your website or online store has slowed down. Eventually you may wonder why you should bother to continue marketing if you're not getting any results. On this episode, I'll talk about 5 reasons why your art marketing is not working and how you can correct these mistakes.
