The Story Studio Podcast - Writing, Storytelling, and Marketing Advice for Writers & Business show

The Story Studio Podcast - Writing, Storytelling, and Marketing Advice for Writers & Business

Summary: Stories turn songs into symphonies, events into memories, and lives into legends. In our crowded world, “knowing your story” cuts through the noise so you can make your mark — whether you want to sell more books, increase profits, or just make a difference. At Sterling & Stone, Story is our business. The Story Studio Podcast is where we explore ways we can all tell our stories better.

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  • Artist: Johnny B. Truant, Sean Platt, and David Wright
  • Copyright: Copyright 2013 Sterling & Stone, LLC

Podcasts:

 SPP179 Advanced Product Funnels To Sell More Books | File Type: audio/mpeg | Duration: 58:01

Funnels can be something of a mystery, especially since strategies and algorithms change rapidly in the self-publishing industry. Today, Johnny, Sean, and Dave talk about how to make advanced product funnels that will help you sell more books. Something cool: soundtracks made for books, Sean’s something opposite of cool, Dave follows suit. How if the […]

 #178 Audience Targeting on Amazon with Ed Robertson | File Type: audio/mpeg | Duration: 58:32

Figuring out Amazon algorithms can be like divining the future from a crystal ball, but Ed Robertson, the ‘Justin Timberlake’ of the Self-Publishing Podcast, is here to demystify some of the confusion around swapping genres, pre-orders, and how Amazon treats series books. Think you want everyone in the world to read your book? NOPE! Find […]

 #177 How to Write 5000 Words Per Hour with Chris Fox | File Type: audio/mpeg | Duration: 55:16

Chris Fox is the author of ‘5000 Words Per Hour,’ and it’s more than just a flashy title. Okay, it IS a flashy title, but it can be done. Today, Johnny, Sean, and Dave dig into Chris’s theory, and how he applies it in everyday writing. Something cool: Amazon’s series Hand of God, a surprisingly […]

 #176 Optimizing Your Amazon Sales Page for Conversion with Bryan Cohen | File Type: audio/mpeg | Duration: 55:26

Think you know Amazon descriptions? Bryan Cohen takes you - and the guys - to task about writing descriptions that will convert more poeple to readers, and eventually turn readers into true fans. Don't fall on the 'synopsis' crutch. It's not enough! You need to write in the 'in a world' movie guy voice!

 #175 How to Write Better Stories Faster | File Type: audio/mpeg | Duration: 1:00:18

Today, Johnny, Sean, and Dave give you a sneak peek at the content in their upcoming 9 episode discussion series, StoryShop. From character to plot, and setting to outlining, find out what it takes to make an indie author successful by writing better stories faster. Something cool: The London Book Fair, SPP is front page New & […]

 #174 Getting Your Books Into Major Retailers with NewShelves' Amy Collins | File Type: audio/mpeg | Duration: 57:60

Here at SPP, we usually talk about everything you need to know about indie publishing, which doesn’t usually involve physical books and locations, but today, we invited Amy Collins of NewShelves to talk about how to get your books into major retailers like Barnes and Noble, Costco, Books-A-Million, Target, Walmart, as well as independent and airport […]

 #173 Prosperity for Writers with Honoree Corder | File Type: audio/mpeg | Duration: 56:05

Today’s guest Honoree Corder is an author and master of ‘Getting Things Done.’ She and the guys discuss the not so ‘woo woo’ side of prosperity for writers, and what simple mindsets can mean the difference between poverty and prosperity. Holy crap – Dave actually has something cool, and he shares a fascinating new way to […]

 #172 Balancing Efficiency and Effectiveness | File Type: audio/mpeg | Duration: 52:48

It’s really tempting when you’re just starting out to try to do everything yourself, but this is the worst thing when you’re trying to balance efficiency and effectiveness in your workload. From creating your own website, cover designs, even editing your own manuscript, these are mistakes that don’t just cost you money in the form of […]

 #171 Keeping It Together with Complicated Storylines and Multiple Character Arcs | File Type: audio/mpeg | Duration: 54:04

Johnny, Sean, and Dave discuss strategies to keep complicated storylines and multiple character arcs cohesive, and ways to keep yourself, and your story, organized.

 #170 Podcasting for Writers Without Wasting Your Time | File Type: audio/mpeg | Duration: 55:40

Johnny, Sean, and Dave welcome guests Jerod Morris of Copyblogger and podcaster Jon Nastor. Together, they host a podcast called Showrunners, and a course of the same name that teaches all about podcasting. Dave is a terrible, terrible monster, and his son will grow up to hate him. Guests Jon and Jerod talk about how […]

 The Self Publishing Podcast Relaunch Intro | File Type: audio/mpeg | Duration: 2:41

Welcome to The Self Publishing Podcast relaunch! If you would like to listen to The Self Publishing Podcast Classic episodes, you can find the SPP classics at selfpublishingpodcast.com, on iTunes or the rss feed here.

 Ten Big Self Publishing Lessons from SPP 1.0 (Self Publishing Podcast #168) | File Type: audio/mpeg | Duration: Unknown

After 167 episodes, Johnny Sean and Dave talk about what they’ve learned from three years of writing, interviewing and recording the Self Publishing Podcast. Today’s special episode includes: The value of talking things out with others. Branching away from Amazon The Benefit of community Understanding the importance of a list The Value of haters — […]

 The Miracle Morning For Writers With Hal Elrod (Self Publishing Podcast #167) | File Type: audio/mpeg | Duration: Unknown

Today Hal Elrod joined Johnny and Sean to teach Dave how to improve his productivity by using a specific morning routine. Now, night owls don’t turn SPP off yet, because these techniques can be used regardless of when you wake. Live purposefully, create a morning routine and learn what many of the most successful people […]

 Is FREE Still a Viable Strategy (Self Publishing Podcast #166) | File Type: audio/mpeg | Duration: Unknown

After many changes in the Amazon algorithms we must ask ourselves, is free still a viable strategy? While free used to be an easy button to improving sales, it now has a more nuanced benefit. What may work for one author or even one book, may not work for another. Choosing free is both about […]

 Finding New Angles on Old Ideas (Self Publishing Podcast #165) | File Type: audio/mpeg | Duration: Unknown

Episode164? Nah, this is episode 165. This week the guys tackle a discussion of being influenced by other works without plagiarizing. It has been said that there are no new stories; attacking an old story is a novel way is a crucial topic for writers. We can be influenced by anything from movies, the news […]

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