Books That Transform  show

Books That Transform

Summary: Kellie Gardner interviews authors who are changing mindsets and transforming lives via books that focus on issues relevant to personal branding,marketing, personal/spiritual development and women in business. Small business owners seeking to shorten their learning curve and determined to build fulfilling 6 and 7-figure businesses particularly benefit from the topics discussed.

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  • Artist: Kellie Alston
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Podcasts:

 Preparing to Move From Your Job to Your Divine Business | File Type: audio/mpeg | Duration: 00:56:00

Are you an"employed entrepreneur" who knows that the job you have right now is not what God has called you to do? Do you have a burning desire to leave your job so that you can live God's purpose for your life full-time? Before you do so, it is important that you plan your exit strategy so that your departure is not overwhelming, stressful, and panic-stricken. In When God Calls: Living God's Purpose for Your Life, evangelist, author, and kingdom trainer Ericka Jackson, provides the step-by-step process to creating a smooth transition into your "redesigned life." She will share the process with us and expose us to the proper business and marketing planning that will successfully launch us into divine business. Who is Ericka Jackson? Ericka is the author of numerous CDs, podcasts, articles, trainings, teaching tools and five books including The Power of Vision, The Fearless Living Challenge, Inside the Bulls-eye, When God Calls and her most recent work, Beyond Fearless: How to Remove Every Hindrance From Your Life. She is also the founder of The Kingdom Ministers Training Institute. She serves on the Board of Directors for LeadHer, an international ministry that equips women for leadership. Her work is headquartered in Raleigh, North Carolina. You can learn more about Ericka and her life’s work at www.erickajackson.com. Join us on May 28th at 12:00 noon for an engaging conversation on a book that just might change your mindset & transform your life.    

 8 Weights to Drop To Wake Up To Your Best Life | File Type: audio/mpeg | Duration: 00:50:00

Are you constantly struggling with losing weight and cannot figure out why? Have you tried every weight loss problem known to man but seem to lose and gain, lose and gain, lose and gain? More importantly, are you ready to do what it takes to drop the weight for good? On Tuesday, April 30th, Cledra McCullers, author of 8 Weights to Drop To Wake Up To Your Best Life, will raise your awareness of how  weights you cannot see are supporting the physical weight you think is the problem.  Who is Cledra McCullers?   Recently honored as one of Atlanta’s top 10 over 40 for inspiring others to live their BEST LIFE, Cledra McCullers, "the former chemical engineer turned thought engineer," provides revolutionary coaching to re-engineer the source & fuel of her clients THOUGHTS so that they are equipped to drop all excess weight from their body and their life. Once the weights are removed Cledra then focuses on waking up to your BEST life every single day!    Cledra believes excess weight should be dropped by working OUT, working WITHIN, and working THROUGH the emotional, mental, spiritual, and physical aspects and issues caused from carrying excess weight.   Her signature approach been known to help her clients shift their perspective in a very short period of time after years of mistakenly thinking their weight was a willpower issue or a matter  of just finding the right program or trainer.    To learn more about Cledra visit PlanBeCoach.com.

 Tweaking How You Say What You Say | File Type: audio/mpeg | Duration: 00:57:00

Is there some part of your speech about which you feel insecure? Have you been criticized about the way you deliver your message? The bottom line is no matter how good you are at what you do, it is your personal verbal communication that transmits your expertise and  confidence to other people. In other words, it is not so much about what you say, it's about HOW you say it.  According to Dr. Carol Fleming, the author of It's The Way You Say It: Becoming Articulate, Well-Spoken, and Clear, "body, words, and voice must ideally communicate the same thing at the same time for the speaker to come across as professional, trustworthy, and appealing." But how is that done and done well? Join us on April 2nd at 2:00 pm (EST) when Dr. Carol Fleming will teach us how.  Carol A. Fleming, PhD, is a speech pathologist and a personal communication coach with thirty years of experience working with thousands of clients from all walks of life. She is the author of two bestselling audio programs, The Sound of Your Voice and The Serious Business of Small Talk. Visit www.speechtraining.com for more information.          

 The Secret Thoughts of Successful Women | File Type: audio/mpeg | Duration: 00:49:00

Do you suffer from listening to the "private voices of self-doubt" even though you are an accomplished leader in your field?  Have you obtained the education, accolades, awards, and salary of  an expert in your industry but yet you struggle with believing that you really deserve any of it? Do people consider you a role model or look to you for great counsel and advice; yet, inside you are still asking yourself questions like "What if they find out I'm not as smart as they think I am? or "Can I really pull this off?" If so, you may be suffering from the hidden fears and insecurities that millions of successful people struggle with known as the Impostor Syndrome and it is time that you are SET FREE. Dr. Valerie Young, author of The Secret Thoughts of Successful Women: Why Capable People Suffer from the Impostor Syndrome and How To Thrive In Spite of It will be our guest on Friday, March 29th at 12:00 noon (EST). She will share strategies that will help you transform your thinking so that you can "reach new heights" and "positively thrive." Dr. Young is an accomplished speaker and her career-related tips have been cited in publications around the world including The Wall Street Journal, USA Weekend, More magazine, Woman’s Day, Redbook, Psychology Today, The Chicago Tribune, The Sydney Morning Herald, The Daily Mail, The Irish Independent, and Entrepreneur to name a few. To learn more about Dr. Valerie Young visit www.impostorsyndrome.com.    

 How to Dominate Your Niche | File Type: audio/mpeg | Duration: 00:47:00

Are you viewed as the authority in your field? Is the media flocking to you? Do your email marketing campaigns build loyalty? In other words, does your target audience think of you and only you when it comes to the problem, pain, or predicament that you solve? If not, the time has come to dominate your niche.  On March 12th at 12:00 noon (EST), Stephanie Chandler, author of Own Your Niche will share some easy-to-use strategies that will help you identify and connect with your target audience in the most powerful way. Learn online and offline methods that get you the exposure that establishes you as the leader in your industry. Stephanie Chandler spent a decade in the fast-paced Silicon Valley, but when she developed an ulcer before her 30th birthday, she knew it was time for a complete lifestyle change. She fled corporate America in 2003 and opened a 2800-square foot bookstore in Sacramento,California with lousy street visibility. Stephanie began studying online marketing strategies and the techniques she used quickly put her store website in the top of Google, giving her business a competitive edge. A passion for internet marketing was born.   Inspired to help other people realize there could be life after corporate America, Chandler launched BusinessInfoGuide.com, a directory of resources for entrepreneurs, in 2004 and began writing business and marketing books. After building her bookstore into a successful operation, she sold the business and later launched Authority Publishing, a custom publishing company specializing in nonfiction books.   Today Stephanie enjoys running her businesses, along with writing books, blogging, managing her own social media, and speaking to business groups across the country.  www.stephaniechandler.com.

 How Smart Women Ask For & Stand Up For What They Want | File Type: audio/mpeg | Duration: 00:50:00

Female Entrepreneurs, are you wondering-- What are the best strategies for confronting an issue head-on without damaging a relationship? If I want to advocate for an issue, how hard do I push? What's the best way to take a firm position when myneeds aren't being met or if I disagree? How can I negotiate my own career advancement? On March 8th, Selena Rezvani, author of Pushback: How Smart Women Ask and Stand Up for What They Want. She will answer these questions for you and much more as she teaches you how to get what you want and deserve in terms of business opportunities and higher pay for your services. Selena will share strategies that will empower you to "hold your own and push back to secure what is rightfully yours." Who is Selena Rezvani? Selena Rezvani's goal is to propel more women into the top echelons of businesses -- an objective she achieves through her writing, consulting, and speaking engagements. She is the co-owner of Women's Roadmap, a consulting firm that elevates women into leadership through assessment, the design of gender-inclusive policies, and coaching. Outside of her consulting and coaching work, Selena promotes her message through training programs, teaching some of the brightest minds in business at eBay, Harvard, Accenture, Princeton, Duke, Johnson & Johnson, The Clinton Foundation, and many others.   For more information about Selena, visit: www.NextGenWomen.com or www.WomensRoadmap.com.    

 30 Days to Social Media Success | File Type: audio/mpeg | Duration: 00:53:00

So, you have several social media accounts. You interact with your network on a regular basis, but still you aren't receiving enough traffic from those sites to your home base. You need a strategic social media marketing plan that will attract clients & increase your bottom line.  Join us on Tuesday, Feb. 12th at 10:00 a.m. (EST) when Gail Martin, author of 30 Days to Social Media Success will equip you with strategies that will lead to success in social media this year and beyond.  Who is Gail Martin? Gail Z. Martin owns DreamSpinner Communications, and she helps companies and professionals all over the U.S. and Canada use social media to create better marketing results in 30 days.  She is the author of 30 Days to Virtual Productivity Success: The 30 Day Results Guide to Making the Most of  Your Time, Expanding Your Contacts and Growing Your Business(Career Press); 30 Days to Social Media Success; and 30 Days to Online Marketing and PR Success.  She blogs at BigDreamsAndHardWork.com  and she’s the host of the Shared Dreams Marketing Podcast.  Gail is an international speaker on marketing and social media, and in her spare time, she writes a bestselling fantasy adventure series of books. Learn more about her at gailmartinmarketing.com.  

 Creating An Irresistible Profile on LinkedIn | File Type: audio/mpeg | Duration: 00:50:00

If you are an entrepreneur, it is absolutely imperative that you have a presence on the largest professional social network in the world--LinkedIn. But, how do you create a profile that attracts your ideal clients and business partners? Join us on Friday, Feb. 8th at 10:00 a.m. (EST) when Donna Serdula, author of  LinkedIn Makeover: Professional Secrets to a Powerful LinkedIn Profile will share specific strategies with us. Donna is the foremost expert in LinkedIn profile optimization. She founded LinkedIn-Makeover.com where she helps individuals from around the world brand themselves successfully using LinkedIn. Learn more about her at linkedin-makeover.com.  

 The Faster & Easier Way to Achieve Wealth | File Type: audio/mpeg | Duration: 00:48:00

Are  you tired of trying new ways to achieve financial security with little or no success or living in a state of regret because you let (or weren't even aware of) opportunities that could have made you financially secure pass you by? Then, it's time to get on the real path to fulfilling your financial destiny. Learn to recognize and remove thought & belief barriers that block wealth creation with Sherrin Ross Ingram, author of Wealth Mentality: Program Yourself to Get & Keep The Wealth You Want. Sherrin Ross Ingram is Chief Executive Officer of the International Center for Strategic Planning and Chief Strategist for The Strategic Thinker’s Mastermind. She is also an attorney, best-selling author of several books, and founder of The Foundation for Real Nutrition and Sustainable Living, an organization she founded after witnessing the positive effect nutrient rich foods has on her sons recovery from autism. As an attorney and trusted advisor to executives and professionals at some of America's most successful privately held companies, Sherrin confidentially helps business and thought leaders develop breakthrough strategies, gain insight into professional challenges, and enhance their strategic thinking skills to improve performance.  Learn more about Sherrin at www.SHERRIN.com.    

 Keys to Getting Unstuck in the New Year | File Type: audio/mpeg | Duration: 00:47:00

2013 is the year to do it. It is the year that you are actually going to demonstrate your faith in what you have been called to do with ACTION.  Join us here on January 9th as we begin the year on BTT with author Remy Chausse, learning how to get unstuck in 2013. Rémy is an inspirational speaker and master mind leader. Her best-selling book is called “Living Life As An Exclamation Point!” and it created such a revolution that she created The Get UNstuck Revolution!™ for extraordinary women with big dreams who are ridiculously unsatisfied with status quo.  She helps people get unstuck, find the calling that’s been placed on their soul, and bring their true purpose to life. Rémy has been featured on the Business Beware Show on FOX Business, the On the Edge Show (a CBS affiliate), Smart Money Talk Radio (an NBC affiliate), and The Women’s Information Network. She has just released her second book, called “Find Your Passion In Life –  How to Get UNstuck, Find Your Purpose, and Start Living Life As An Exclamation Point!” Learn more about Remy Chausse at www.remychausse.com.    

 How To Successfully Market Today's Solo Small Business | File Type: audio/mpeg | Duration: 00:49:00

Are you great a what you do, but seem to struggle with marketing your products or services? Perhaps, you are tired of the cookie cutter tactics that consume your time and stretch your budget.   You are at the point where you need successful marketing strategies that communicate your message, attract your ideal clients, and generate revenue for your solo small business. Join us on December 7th when Jeanna Pool will teach us us how to: 1) Make marketing manageable and doable even with our busy schedules, 2) Avoid big marketing mistakes, and, 3) Stand-out from your competition in an overcrowded marketplace. Jeanna Pool is the author of the Amazon #1 Bestselling Book, Marketing for Soloswhich has been praised by 11 of the world's top marketing experts including: Jay Conrad Levinson, C.J. Hayden, John Jantsch, Dan Kennedy, Bob Bly, Ali Brown, Yanik Silver and others. Jeanna has been called "One of the world's foremost experts on marketing a one-person business successfully."   Her love and passion is helping other solo small business owners be as outrageously successful as they possibly can be. For more information about how Jeanna can help your solo small business attract more clients on a consistent basis, call 303-380-9100 or visit www.MarketingForSolos.com                       H    

 You Are A Brand: Learning Smart Ways to Brand Yourself | File Type: audio/mpeg | Duration: 00:47:00

You Are A Brand.  Whether you realize it or not, this is the fact of the matter. If you are a business owner, it is extremely critical that you embrace the fact that YOU are your greatest asset. Presenting your authentic self in the most appealing way to your target audience should be your primary goal. You also have a virtual brand.  What do people find when they "Google" you? Establishing your image online in a manner that attracts your ideal clients is crucial to your success. Join Catherine Kaputa (author of You Are A Brand) and I on 11/28 at 11 a.m. (EST) as she educates us on her three-step branding process: 1) Brand Strategy, 2) Creative Development, and 3) Marketing Brand You that is outlined in the 2nd release of her book. It is time that you began thinking like a brand and Catherine will be here to teach you how.  Catherine Kaputa is a 20-year veteran of branding and advertising. She is the president of SelfBrand, a brand strategy and business coaching company. She has been featured on CNN, ABC, NBC, Fortune, The NY Times, The Wall Street Journal, USA Today, Financial Times, & The Observer. Learn more about her at www.selfbrand.com.  

 Committing to Understanding Other People | File Type: audio/mpeg | Duration: 00:40:00

At the root of being an entrepreneur is the need to build relationships, to make connections with those you are called to serve, and to communicate your brand message, effectively. To experience any success, longevity, or fulfillment in business, it is critical that you commit to understanding other people. On November 13th, Beverly Flaxington will join us to discuss her best-selling, Gold Award winning book--Understanding Other People: The Five Secrets to Human Behavior. She will "school" us on how to "understand what's happening in communication in our relationships with others", so that we know "what to do and how to gain the communication advantage."   Beverly is a popular national speaker, a business building expert, an accomplished business consultant, an executive coach, a trainer, a facilitator, a behavioral expert, a college professor and a two-time bestselling and Gold-award winning author. As an entrepreneur, she has run her own consulting firm for 17 years, The Collaborative.   Beverly holds both a BSBA and an MBA from Suffolk University and is currently a Lecturer there teaching Leadership and Social Responsibility, a class created around her S.H.I.F.T. Model ™.    Beverly is a Certified Hypnotherapist and Hypnosis Trainer, a Professional Behavioral Analyst (CPBA) and Certified Professional Values Analyst (CPVA). She uses the DISC and PIAV tools frequently in her work with individuals and organizations. Bev is often interviewed and has appeared in: USA Today, The Wall Street Journal, The Boston Globe, Readers Digest, Selling Power Magazine, SheKnows.com with Michele Borboa; Opposing Views.com with Mike McNulty and FoxNews.com.Learn more about her outstanding career, products, and services at http://www.understandingotherpeople.com/.  

 Speak to Reach: How To Become a Well-Spoken Woman | File Type: audio/mpeg | Duration: 00:39:00

  Women Entrepreneurs, no matter what kind of business you have, it is imperative that you are able to speak to your target market in a way that grabs their attention and keeps them in the palm of your hands. Speaking is one of the quickest ways to attract your ideal clients, generate revenue, and make an impact on those you are called to serve. Who better to teach us than Chris Janke, author of the Well-Spoken Woman: Your Guide to Looking and Sounding Your Best. Join us on Thursday, November 8th at 10:00 a.m. for a discussion that may change the way you speak and present yourself FOREVER. Who is Chris Janke? Chris Jahnke, president and founder of Positive Communications, has spent the past 20 years helping people from all walks of life stand and deliver before audiences large and small.  A Washington, D.C. based speech coach Chris prepped First Lady Michelle Obama for her International Olympic Committee speech and Al Franken for his U.S. Senate debates. A political communications specialist, Chris was an advisor to Hillary Clinton’s presidential campaign.  She has coached more women elected officials and candidates than any other trainer.  Every four years Chris is back stage at the Democratic National Convention helping dozens of party leaders, celebrities, and real people look good on TV.   Women executives at companies as diverse as Avon, National Geographic, and NASCAR have turned to Chris for presentation guidance.  She provides strategic messaging to leading nonprofits including:  The Annie E. Casey Foundation; Cornell University; Emily’s List; Greenpeace; Planned Parenthood Federation of America, and Union of Concerned Scientists. Learn more about Chris at www.wellspokenwoman.com.    

 Storytelling About Your Brand Online And Offline | File Type: audio/mpeg | Duration: 00:48:00

  How well do you "captivate your target audience with stories that highlight what makes you interesting, attractive, and exceptional?" As an entrepreneur, you must master the art of storytelling, one of the most powerful communication tools in the world. Join us on Tuesday, Oct. 16th, when we speak with THE EXPERT on brand storytelling, Bernadette Martin.  Bernadette Martin is Founder of Visibility Branding, LLC and is a Career Transition Brand Strategist, Speaker and Author of “Storytelling About Your Brand Online and Offline”. She offers career development services for individuals (professionals, entrepreneurs, MBA and Executive MBA graduates) and organizations (universities, associations and corporations). Calling Seattle and Paris both home, she is in fact “virtual” and connects with individual clients and groups in on-site and virtual environments. Multi-lingual with a 15-year career working in various aspects of corporate and “personal” brand management, her career has spanned Asia, Europe and the U.S. where she has held senior level positions in corporate, agency and academic environments. In 2002 she transitioned from corporate branding to “personal” branding, became an entrepreneur and founded Visibility Branding, LLC. In addition to working with individual clients she has developed courses, curriculum and workshops on career development and personal branding for more than 10 academic institutions and many international corporations and associations. Bernadette holds an MBA from Thunderbird, School of Global Management and certification as a Reach Personal Brand Strategist, Online Identity Expert and 360Reach Assessment Analyst. Learn more about her at http://visibilitybranding.fr/    

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