AutoSuccess: The Podcast
Summary: Join AutoSuccess as we talk to leading automotive sales professionals and learn how they achieve success! Learn to overcome challenges, improve your bottom line, use your time more constructively, and set goals and find the best ways to achieve them.``
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- Artist: Thomas Williams
- Copyright: 2019 AutoSuccess Magazine - All Rights Reserved
Podcasts:
David Kauzlaric of DealerFire speaks with us about non-traditional methods of advertising available to dealers, and how to use them effectively for a leg-up on your competition.
Shelley McBride of RadioVision talks on the advertising options open to dealerships, and how to make the most of their advertising budget.
Chuck Patton of Traffic Builders returns to finish our discussion on making a mid-year evaluation of your service department's marketing strategy.
Time for your half-year checkup! Chuck Patton of Traffic Builders discusses making a mid-year evaluation of your automotive service marketing strategy.
Rosner Toyota Scion GM Shawn Kloppman discusses the marketing uses of direct mail from the dealership’s perspective.
Stephen Cravens of Century Interactive talks about the place of call tracking in your dealership's marketing and training plans.
Mark Tewart returns to discuss “The Death of the Traditional Dealership,” and how to evolve to survive and thrive in a new marketplace.
Jeff Hayes, CEO of Dealer Creative, talks about the elements that make an effective TV or radio ad, and common mistakes dealers make.
Since the vast majority of car buyers hit the Internet before setting foot in a dealership, maintaining your online reputation is critical. Kim Orr of eXteresAuto tells how dealers can take control of their online image.
How can leaders best maintain the motivation they need to lead their team to success? We asked some of our past guest to share their insights.
In the Internet age, is direct marketing still relevant? Tim Danker of Ideal Direct Ad Group says yes, more than ever.
Bill Phillips of Automotive Internet Management speaks on the growing and changing role of e-commerce in your dealership.
Jim Radogna of Dealer Compliance Consultants talks about some of the less-obvious benefits of educating your staff on legal compliance.
Mike Myers and Chris Saraceno of Dealer Elite discuss the place of social media and what it can do to improve business for dealers.
Kirk Manzo of The Manzo Group discusses the resurgence of leasing and how it can benefit the dealership's bottom line.
