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The Hook: Where Public Relations and Advertising Intersect

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The Hook is one of the newest shows to our outstanding lineup of business radio programming. Hosted by Katie Kempner, VP and Director of Agency Communications at Crispin Porter + Bogusky, The Hook will chart the territory where advertising and public relations meet. Each Tuesday, The Hook will host exclusive interviews with the industry's finest advertising and public relations gurus, creatives and journalists to discuss the latest news and strategy in the industry.



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4329

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Date Added 04-Jan-2006 Hits: 300 Rating: 0.00 Votes: 0

 

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The Hook - At The Intersection of Advertising & Public Relations Episodes -

Publishing Entertainment Weekly
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Direct and Digital Response
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Creative Management Roles in Ad Agencies
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Marketing Change & Consumer Behavior
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Advertising Week Preview 2008
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Streaming Media and Internet TV
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Advertising Industry Reporting
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Social Networks Role in Marketing & Branding
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Digital Marketing Brands
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Cannes Lions 2008 Recap
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