Three Men and a Podcast is an Americanized remake of the 1985 French comedy hit "Three Men and a Cradle". Nat (played by Tom Selleck), Paul (played by Ted Danson) and Jake (played by Steve Guttenberg) are three upwardly mobile New York bachelors who share an apartment. Their even-keel lifestyle is thrown out of whack when a young woman leaves a podcast on their doorstep, suspecting that Paul is the father. The balance of the film is devoted to milking as much humor as possible out of the situation of three urbane young men trying to play nursemaid with nary a clue of what they're doing In this weeks show:-US magazine unite for campaign for magazines http://www.smartbrief.com/news/aaaa/industryPR-detail.jsp?id=5371F884-8D98-4D0C-9F7A-24AC0C71B9A4 drinking ads induce more drinking - http://www.livescience.com/culture/anti-drinking-ads-100303.html Fast food get health brand endorsements- http://www.nbcchicago.com/news/local-beat/McDonalds-Serves-Up-Healthy-Points-for-Dieters----86342797.html http://www.franchise.net.au/Article/Dominos-links-with-The-Biggest-Loser-to-meet-growing-demand-for-healthy-meals/510313.aspx 2 for 1 goes bad for grill'd http://www.marketingmag.com.au/news/view/updated-two-for-one-promo-burns-grill-d-1964 FB NEWS ? fb launch location stuff http://www.allfacebook.com/2010/03/facebook-prepares-to-release-location-service-at-f8/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed:%20allfacebook%20(Facebook%20Blog)&utm_content=Google%20Feedfetcher Fb internet pages http://www.businessinsider.com/facebook-to-announce-plans-take-over-the-internet-with-facebook-pages-2010-3 sao Paulo gets rid of ODA http://weburbanist.com/2010/03/06/clean-city-sao-paulo-scrubbed-of-outdoor-ads/ faking business districts http://weburbanist.com/2010/03/05/advertising-misinformation-how-to-fake-a-business-district/ BOOBS http://www.thesun.co.uk/sol/homepage/showbiz/bizarre/usa/2874429/Pamela-Anderson-advert-is-banned-in-Australia-for-being-too-sexy.html How to market small condoms http://www.theatlantic.com/business/archive/2010/02/the-challenge-of-marketing-small-condoms/36464/ Campains that work (or don?t work) This weeks theme is the male personal-care products. Good article http://adage.com/article?article_id=142655 Dove ? http://www.youtube.com/watch?v=IuexzKkMIDc&feature=related Gillette - http://www.youtube.com/watch?v=97b13MGbPN8 Oldspice - http://www.youtube.com/watch?v=owGykVbfgUE

Listen Now:

You would think that almost 3 years after starting this podcast we could at least get the recording process down pat right? Well as you will no doubt hear from todays episode, this guy (jake) can still manage to forget to hit pause on iTunes before recording the show. So please, sit back and enjoy the musical stylings of "The Best of Motown" disc 1 2 3 and 4 as you struggle to hear our marketing insights... Sorry.On this weeks show... TV Ads are loud finally admitted by ITV http://www.dailymail.co.uk/tvshowbiz/article-1251583/ITV-finally-censured-turning-volume-ads-annoyance-millions.htmlphone News- Telcos Unite against apple: http://www.theage.com.au/digital-life/mobiles/worlds-leading-telcos-unite-to-take-on-apple-20100216-o4t1.htmllots of android phones http://www.theage.com.au/digital-life/mobiles/androids-take-over-mobile-convention-20100217-oa29.htmlJersey Shore Clothing gets dissed (from Drew) http://photos-g.ak.fbcdn.net/hphotos-ak-ash1/hs494.ash1/26974_358716084427_128731909427_4900979_7256280_n.jpgNewspaper websites not hindering print...sorta http://www.smh.com.au/business/newspaper-websites-not-hindering-print-20100214-nzg7.html?skin=text-onlyWho do you trust - http://www.marketingmag.com.au/news/view/colgate-nokia-head-up-top-10-trustr-brands-1956Trident launches ?Best Job in the World? - http://www.utalkmarketing.com/pages/Article.aspx?ArticleID=16888&Title=Trident_launches_?Best_Job_in_the_World?_for_festival_fansColo. Town Censors Busty Avenue Q Puppethttp://www.newser.com/story/81661/colo-town-censors-busty-avenue-q-puppet.html $10,000 if you can get through this film alonehttp://www.theage.com.au/news/entertainment/film/articles/2010/02/24/1266687089416.htmllibra http://www.shots.net/video_detail_css.asp?id=44752#anch_top1st for women so backwards - http://www.youtube.com/watch?v=EPL3j-_fkvkBond hipsters http://www.youtube.com/watch?v=PjTaInAmEm8&feature=player_embedded

Listen Now:

Your standing in the mens toilets in a little known bar in the northern suburbs of Melbourne. You step up to the mens urinal, start relieving yourself and then all of a sudden you see a flash! You are disorientated, you are confused. Flash! Flash! You turn around to see a bearded figure holding a camera pointed in your direction. You think to yourself "who is this pervert? why is he snapping photos in the mens toilets?". As your eyes recover from the temporary flash educed blindness you see a man running out the door. As he flees you hear him say "It's just research for my podcast!". Nab helps fight unfair banking http://billboardspotter.com/646/nab-helps-fight-unfair-banking-uh-oh/ Tattoo trip plan derailed http://www.heraldsun.com.au/travel/trip-plan-derails/story-e6frfhb6-1225828490493 Apple rejects search based advertising apps http://www.pcworld.com/article/188740/apple_will_reject_apps_using_gps_for_locationaware_ads.html Internet display ads on the increase http://www.businessweek.com/technology/content/feb2010/tc2010027_356976.htm Myspace music trials audio ads http://www.theage.com.au/technology/technology-news/myspace-music-trials-audio-ads-20100210-nr0g.html Viral Ad on Seek attracts 100 applicants http://www.computerworld.com.au/article/332673/mass_effect_2_viral_ad_attracts_100_applications/ Adobe plays porn card http://www.wired.com/gadgetlab/2010/01/adobe-porn-flash/ Stop abusing vegetables billboard http://wjz.com/watercooler/racy.billboard.cucumber.2.1457293.htmlBridegstone http://www.youtube.com/watch?v=hNUWOu5BBX4 Career Builder http://www.youtube.com/watch?v=2yYStGCPSN4 Google Supper bowl ad http://www.youtube.com/watch?v=nnsSUqgkDwU&feature=player_embedded

Listen Now:

For those of you who have been listening to the show for a while now, you will have noticed a certain lack of professionalism in how we go about our work. What you may not be aware of is the hours of editing it takes for me (Jake) to get the show up to even this low standard. This week, I have included at the start of the show a little example of how the world could be if Nat was in charge. This is not intended to be some kind of cold-war style propaganda to scare you, nor is it a chance for me to sing my own praises. What this is, is a little insight into how the world might be if Hitler had won the war.. On this weeks show:-Cougar Sex http://www.theage.com.au/travel/travel-news/cougar-sex-campaign-lands-air-nz-in-hot-water-20100118-mf04.html?autostart=1 Apple v Google reup http://www.networkworld.com/community/node/56193 Ipad with wings http://www.theage.com.au/technology/technology-news/ipad--also-available-with-wings-20100128-mzpp.html youtube into movie rentals http://news.cnet.com/8301-17939_109-10438413-2.html Fiat to creat boringest...err...longest ad http://www.utalkmarketing.com/Pages/Article.aspx?ArticleID=16614&Title=Fiat_attempts_longest_ever_live_streamed_ad booze for boobs http://au.news.yahoo.com/a/-/newshome/6694557/booze-boobs-promotion BMW spreads new car smell http://www.marketingmag.com.au/news/view/bmw-spreads-new-car-smell-1880 Sexy Game http://www.heraldsun.com.au/news/kids-game-too-sexy/story-e6frf7jo-1225824113563 Win Job for rolling stone http://writeforus.com.au/ Walmart Clown ad http://mashable.com/2010/01/25/walmarts-scary-clown-ad/ New idea - dance ad http://au.promotions.yahoo.com/tv/new-idea-tv/#fop

Listen Now:

When I asked Nat and Paul if we should continue putting out the Gen Y Marketing Podcast for another year, Nathan stood up, cleared his throat raised his hands high into the air and said..We shall go on to the end, we shall podcast in France, we shall podcast on the seas and oceans, we shall podcast with growing confidence and growing strength in the air, we shall defend our podcast, whatever the cost may be, we shall podcast on the beaches, we shall podcast on the landing grounds, we shall podcast in the fields and in the streets, we shall podcast in the hills; we will NEVER surrender, and even if, which I do not for a moment believe, this podcast or a large part of it were subjugated and starving, then our Empire beyond the seas, armed and guarded by the listeners, would carry on the struggle, until, in God's good time, the New World, with all its power and might, steps forth to the rescue and the liberation of the Gen Y Marketing Podcast.Paul and I just looked at each other and said "ok sure, why not". It was an odd moment.News StoriesKFC Racist - http://industry.bnet.com/advertising/10005138/kfcs-racist-ad-reveals-ignorance-of-american-consumers/World's best job'man stung by tiny, lethal jellyfish - http://news.bbc.co.uk/2/hi/asia-pacific/8434351.stmgoogle v apple - whowill win the mobile ads battle - http://articles.moneycentral.msn.com/Investing/top-stocks/blog.aspx?post=1530397Facebook vitamin water- http://www.techcrunch.com/2010/01/07/facebook-vitaminwater/gum banana ad dropped- http://www.watoday.com.au/national/banana-peeled-back-from-chewing-gum-ad-20091217-kzt6.html RageAgainst the Machines UK top Christmas song http://www.huffingtonpost.com/emily-henry/rage-against-the-machine_b_398167.htmlonline jingle service- http://mumbrella.com.au/so-much-love-to-give-but-does-anyone-want-it-15023ford wants you totweet and drive ttp://www.marketingmag.com.au/news/view/ford-encourages-tweets-while-driving-1849OAA pulls its 'Career women makebad mothers' billboards http://www.utalkmarketing.com/pages/Article.aspx?ArticleID=16494&Title=OAA_pulls_its_'Career_women_make_bad_mothers'_billboards_Campains that work (or don?t work)Clarks shoes - http://www.clarks.com.au/Unlucky you?re with NRMA- http://mumbrella.com.au/11053-11053

Listen Now:

Dashing through thee Gen Y Marketing Podcast, on a one horse Gen Y Marketing Podcast, over fields we go, Gen Y Marketing Podcasting all the way. Bells on Gen Y Marketing Podcast rings, making Gen Y Marketing Podcasts bright, what fun it is to laugh and sing a Gen Y Marketing Podcast song tonight... OHHHHHH.....Paul and I didnt actually want to take a break over the christmas period, but Nat insisted as he has "other work to do" over the next few weeks (see image for explanation)This weeks show :-Marketing News this week:-Westpac equates bananas with banking, hope they know there is a difference.After 104,000 complaints, telstra still can work out what the problem isMichael Jordan hoax turns bad iTunes top apps list releasedDeb Hutton doesnt know who butters her breadCampaign Focus:-Zac explains his Flavour Crusader campainYaris ad "arouses" some backlash

Listen Now:

Reports starter surfacing last week that Gen Y Marketing Podcaster Nathan Graf crashed his Escalade into a fire hydrant after being chased down the street by a woman wheedling a golf club. "We can confirm that these reports are categorically untrue" said Gen Y Marketing Podcaster Paul West, "the truth is Nat crashed his 10 speed bicycle into a street performer after hitting himself in the face with a badminton racket." In strange turn of events, when taking questions from eager reporters Paul responded to each and every questions with "I can be contacted at Smine Design, thats S-M-I-N-E dot com for all your website development needs."Marketing News this week:-All I want for Christmas is to no longer see Westfield Gift Card posts on facebookGoogle banning scammy advertisers Social media musinderstood by brands, study findsWhos making money on youtubeTwitter launches paid business accountsBebo gets their ass handed to them by Facebook in Australian and closes downCampaign Focus:-Intel advertisementsRebook boobs commercialThis AWFUL greenpeace ad, it makes me sick it really does.

Listen Now:

Hey Steve? You there? Huh? are you actually reading this? Thanks to your little comment on the blog last week, here I am doing the freaken show notes! Hope your happy cause you sure as hell know that I'm over the fucking moon sitting here cutting and pasting links to the articles that really, if you listen to the know you would know pretty much all come from the age, marketing mag, mashable and utalkmarketing (no I am not linking to all those sites, you can get off your ass and work them out yourself!). So thank you "Steve", were it not for you I could right now be outside enjoying the sunshine, instead I am here.. HOPE YOUR HAPPY! (but really thanks for the comment, we really appreciate it)This weeks show :-Marketing News this week:-Murdoch talking tough with googleToo many ads on TV acording to research by the Herald SunMcDonalds cant do a thing right according to the Parents JuryGoogle Wiki sidebar set to change the PR landscapeUnfriend joins the dictionary (welcome, enjoy your stay)Premium SMS takes another punch from the ACCCTelstra sinks the second life islandCampaign Focus:-Colbert Vs. Miracle whipSumo Salads campaign

Listen Now:

Its a little known fact that the original words to Lyle Lovett's 1988 classic "If I had a boat" went "if I had a boat, I'd go out on the ocean. If I had to listen to a podcast, the Gen Y Marketing Podcast would not be my first choice". Thanks to some speedy work by our lawyers we were able to force Lovett to change the second line of the lyrics to say "If I had a pony, I'd ride it on my boat". Lovett said later in an interview "I cant explain why the lyrics to that song dont make sense, but there are 3 guys in Melbourne that you can ask...(bastards)".This weeks show :-Marketing News this week:-Microsoft ditches family guyHow to SPAM like a proColes racist buiscut Crowd source radio? you mean an ipodStudy finds people dont want to pay for stuff onlineBest celebrity viral ad (extensive research)The 4 types of shoppersCampaign Focus:-Droid campaignCottons tampon ad

Listen Now:

On this weeks show Maryland track and field star Zach Martinez drops by to give us his insights into the world of Generation Y marketing. Zach joins Nathan Graf former general counsel for Bay View Franchise Mortgage Acceptance Company and 2008 NSW junior lawn bowls sensation Jake Lawton for their round up of all things marketing..This weeks show :-Marketing News this week:-Hollywood bans stars from tweeting54% of companies ban social networks500k ad for twitterTarget pulls offensive costumeFamily guy teams up with windows 7Pepsi say sorry for iphone pickup appRyanAir gives away tickets to counter documentary75% of customer feedback goes unnoticed Campaign Focus:-Pro gay marriage ad from IrelandSportsbet TVC

Listen Now:

Take one part fruity ramblings with a hint of lisp. Add 2 table spoons of cardigan wrapped stencil graffiti and stir in some wannabe silky smooth radio vocal tones. Place in a studio for 3 hours marinading in a mixture of quirky imported beer, $8 wine and cheap scotch whiskey. When complete, upload to the internet and there you have it one of Australia's top marketing podcasts. This weeks show :-Marketing News this week:-iSnack 2.NOOOO acording to customersApple suing woolies over fruity logoWTF no longer the logo for Wisconsin Tourism FoundationSubliminal ads work... kindaTooheys apples all over sydneyGoogle maps getting more adsNew guidelines or bloggersCampaign Focus:-Smirnoff foam poolNYC fat drink billboard

Listen Now:

Words. They are an integral part of an audio based podcast, unfortunately this week we kinda struggled with these old chestnuts. Luckily our insights into the world of advertising and all things marketing did not suffer as once again Nat, Paul and Jake have put together a show jam packed with... things and stuff about the stuff thats on the TV between the shows and the things that the guys that have the companies do to tell you what they have and why they want you to get what they have and stuff.This weeks show :-Marketing News this week:-Smashing Pumpkins join the "we give our music away free" groupHow to talk like a gen Y (but please dont cause you will sound like a tool)iPhone users are pretty cheap on their ad clicksDenmark. The place to knock up a woman.Your supermarket trolly knows everything.. EVERYTHING!Nigerians are upset with sonyPlaydoh for your psychopathic childrenCampaign Focus:-Doritos UGC campaign AustraliaDont copy that floppy

Listen Now:

Since Paul left on his solo marketing podcast tour of Europe, we have had literally thousands, no, hundreds, no, a few, no, a couple, no a single email asking when he will be back. Well I am happy to inform you that in this weeks installment of the Gen Y Marketing Podcast the gallery wandering, "I hired a bike and rode around Amsterdam looking at architecture" prodigal son has returned filled with all sorts of mind blowing marketing insights. This weeks show :-Marketing News this week:-Melbourne runs and hides from the Connex brandRoddick not happy about not tweetingsocial network users should pay higher insuranceThe ad agency recycle binTimes love the S$%^ out of digg buttonsIts starbucks but not starbucksCampaign Focus:-Hefner likes a little variety..in his video gamesAdolf Hitler the new face of HIV

Listen Now:

Ordinarily we are very happy to have Zac Martin joining us at the Gen y Marketing podcast, after all he is the cliche Gen Yer (with his fancy shoes and his street slang). But on this occasion his constant references to "another marketing podcast" resulted in hours of podcast editing on my behalf. So thanks Zac, thanks a lot.This weeks show :-Marketing News this week:-Australia needs a new tag lineAll the music you want for $10 a monthBut teens just wont pay for musicEveryone can get a slice of youtubeTwitter making and breaking movies1 more bet before I give upno kindles for aussie newspapersMS poland are racists?Campaign Focus:-make your own CGU rap ad

Listen Now:

Now there are a lot of podcasts out there that drop in a little background music during their show and I generally dont mind this for the other podcasts that I listen to but.. I have always been of the opinion that the Gen Y Marketing teams insights are SO compelling, adding background music would only distract you the listener from our carefully thought through commentary (cough).Well this week I (meaning Jake) forgot to hit pause on the mixing desk prior to starting the show, so not only do we have "blogger extraordinaire" Zac Martin joining us this week, for the first few minutes of the show we also have "guitar track 3" stopping by to provide some entertainment.This weeks show :-Marketing News this week:-Facebook search broadcasting your status updates to the world$70k a year for wearing tshirtsSymatec finding out what kids are up to on the internetCoke machine as a research toolTwitter is mostly mindless babbleGoogle doing billboardsCampaign Focus:-Rubber raft billboards in subcontinentSalvos go guerrilla

Listen Now:

Due to a number of minor technical issues this week the podcast started much later than usual. Whilst Jake ran around the studio trying to recapture the silky smooth sounds that you have come to expect from the Gen Y Marketing Podcast, Paul and Nat had no other option but to fill in the down time drinking beer. Ordinarily at this point we would apologies for their incomprehensible drunken rants, but it seems their marketing insights were strangely improved. I don't know if this says more about them or marketing in general but never the less the show must go on.This weeks show :-Marketing News this week:-  Boobs seem to be the way to go for online gaming adsMelbourne has a new logo... at a priceSelling your facebook photoWho's doing well on googleLots of money for product placementsName and shaming hoon drivers on twitterThe aussie bloke now what he is cracked up to beCampaign Focus:-bobs got no idea, but then neither do the rest of us coke Brrr campaign

Listen Now:

For any of you who pay attention to podcast intro where I (meaning Jake) do a run down of the stories, you will have noticed that I put on this strange vocal inflection that sounds kinda odd (I have no idea why this is what we went with, I did it the first time and it just seemed to stick). Anyway, in this weeks podcast you will notice when I say "15 yearold think twitter isn't cool" the way its read makes it sound there are fifteen one year old that think twitter isnt cool. To be honest I stand by that statistic as I am sure most 1 yearolds don't really think much of twitter but just so you know it was supposed to imply that 15 yearolds in general don't think twitter is cool. Sure it would have taken me less time to go back and do it again than to write this explanation but where would be the fun in that? This weeks show :-Marketing News this week:-  QANTAS wont play Getup's political ads on flights20% of online video fans watch less TV (OMG are you fureel?)Seinfeld doing ads for QLD building societyTwitter ads appear15 yearolds dont think twitter is coolBut Kyle thinks twitter is so good its worth gamingMicrosoft on the right track with laptop hunter adsCampaign Focus:-TAC smoking pot and driving (or more to the point stopping driving) adAbsolut drinkspiration iPhone app

Listen Now:

We were approached recently here at the Gen Y Marketing Podcast by one of Australia's premier new organisations to do some consulting work. Their question to us was this "how can we make our show a little more like yours?". After months of intensive sessions we were happy to finally see Richard Wilkins take a leaf out of the Gen Y Marketing playbook and learn the ever important lesson that "just cause its factually incorrect and you have done no research to support what your saying, doesn't mean you shouldn't serve it up as news". We thank channel 9 for coming to us and we look forward to a seeing more of the same in the future.. This weeks show :-Marketing News this week:-  98% of green products bogusSquarespace getting back for their ad bucks on Film RiotBMW promoting hoon drivingOnline ad rates trump TVSkinny blond beer showing too much skinGoogle reach out to video news sitesVirgin help out redundant travelersCampaign Focus:-IE8 ads get pulled for pukeViagra ads

Listen Now:

When was the last time you did something 50 times? huh? yeah exactly... NEVER!! Well here at the Gen Y Marketing Podcast we have finally made it to 50 episodes!! Thats right ladies and gentlemen on at least 50 occasions Nat Jake and Paul (well sometimes Paul) managed to sit around on a friday night, get drunk and talk about Gen Y Marketing (well sometimes). Here is a photo we took of the after party..This weeks show :-Marketing News this week:-Digg to revolutionise advertising? really? with this?American Apparel ads to risque? Nope they are fine.Rebook wants NBA star to wear makeupArnie ditches textbooksAngry Iphone usersHalf of twitter is emptyGood news from SearsFacebook vanity URLsCampaign Focus:-Microsoft feeding America on 14c per mealChildwise ad takes the heart strings approach

Listen Now:

As you well know by now the Gen Y Marketing team are at the forefront of new media marketing thinking, some have even gone as far as to call us "visionaries"*. Personally I would be more inclined to describe them 3 drunk drivers at the wheel of a marketing venga bus swerving their way down the road to marketing genius. Sometimes they make it home, other times they veer off the road, hit a tree and pass out resting their heads against the wheel. This is one of those times.. Enjoy!This weeks show :-Marketing News this week:-  7mins of advertising with Catherine Zeta-Jones is gonna cost you8hrs a day looking at screens study finds90/10 rule for twitter users show its one to manyPaying with Facebook credits?City pays you to hang out in OrlandoFuture of advertising looks pretty much like it always didCampaign Focus:-Smiths want you to come up with a chip flavorAdvertising blankets with sleeves* - No one really called us that, I just made that up.

Listen Now:

Tough economic times call for tough economic measures and here at the Gen Y Marketing Podcast we are taking the crisis seriously. A number of cost cutting measures have been put in place including (but not limited to) a dramatic decrease in the amount of research undertaken by the team, dropping the number of relevant arguments made per episode by half and each member of the team have taken a 80% cut in wages. We hope these changes will ensure the viability of the show going forwards. This weeks show :-Marketing News this week:-  Oprah causes KFC chicken nightmarePaying for news content an up hill battleContenture has an idea for how to pay for news contentHerald sun trying to bring the paper alivePremuim SMS regulation heats upGruen Transfer in hot water over fat pride adSony - Nothing good has come from the internetNot Hulu a victim of its own sucsessCampaign Focus:-Keeping your mates out of trouble campaignStarbucks trying for cross platform sucsess

Listen Now:

According to a recent study by the World Health Organisation 0% of Gen Y Marketing Podcasting listeners have succumb to the recent swine flu epidemic. Sure the science is a little shaky, but could this mean listening to the Gen Y Marketing Podcast is the vaccine that everyone has been looking for? We'll let you be the judge.This weeks show :-Marketing News this week:-  Facebook porn cops keeping advertisers happyIts gone viral but whos responsible?Do gen Y's really care about social media?The business of twitter Twitter squattingTwitter billboardsLonely? get a TVMeatcards or business cards, you decideAsics reach out to the bloggersCampaign Focus:-Gillette staying aliveCoke advertise for advertising's sakeOne creepy ad for child abuse Kira cops a kicking for domestic violence campaign

Listen Now:

Its been 6 weeks since we were blessed by the presence of Paul here on the Gen Y Marketing podcast and we sure are happy to have him back (cause he actually does research unlike the rest of us). A corker of an episode for you this week packed with all sorts of marketing news you can sink your teeth into..This weeks show :-Marketing News this week:-  3.5% of newspapers readers get it onlineTodd lost the contract and hates the new guysReinvigorating the Tic-Tac brand with iphone appsDominos in damage controlProduct of the year not all its cracked up to beTalk about pizza on twitter all summer Bags of coke get you into the comedy festivalYoutubian battle over Susan BoyleCampaign Focus:-There is a storm brewing over gay marriagePringle extreme flavours sound a little scary

Listen Now:

Its not often we get messages of support here at the Gen Y Marketing Podcast, but this one from Julian Cole of Adspace Pioneers was worth a reprint..What are you motherfockers doing?!?!?!Dont you know I need your show, it is like my podcast crack. It is the only podcast I listen too!!!!Joining us this week social media pundit Zac Martin from Pigs Dont Fly blog joins us to fill in for the absent Paul (who assures us he was with us in spirit).This weeks show :-Marketing News this week:-  McDonalds do the math for your childrenBeating the time shiftersThe truth about Australian ShoppersStripping for flightsBloging your way to pilot schoolMeebo backgrounds gets supportBums saving the advertising industryCampaign Focus:-Microsoft show how cheap they really areCadbury botching the Gorilla campaignCGU rapping their way to youtube comments

Listen Now: